avatarJillian Enright

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Abstract

olute best free way to get traffic (visitors & viewers) is through content marketing. When you consistently craft a 300–500 word example of your expertise and publish it in places like Medium and one of their publications called Illumination, you are going to enjoy immediate, regular and long term traffic.</p><p id="47a3">Let’s take a closer look at each of these:</p><p id="4af6"><b>Immediate Traffic</b></p><p id="d6d9">People don’t come online because the pool is closed. They have problems to solve. Your content is their solution.</p><p id="145e">As you define yourself as an expert in your niche through your content, you will find that you create a following that is just waiting to read and use your content, which results in immediate traffic for you.</p><p id="fd1d"><b>Regular Traffic</b></p><p id="6277">Each time you create and publish another piece of your content you are stacking that piece of content upon all the others. This results in all of your content pieces working with each other to send you regular traffic. Remember, what may be an article that is 6 months old to you is brand new to the person finding it and reading it for the first time.</p><p id="3a59"><b>Long Term Traffic</b></p><p id="c179">Once you have your content published online it becomes evergreen on the internet. Evergreen means it is there forever, out there working for you like a little international content a

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gent, working 24 hours a day, 7 days a week, never asking for a raise, never getting cranky or taking sick days.</p><p id="810a">Just like with regular traffic, when someone find your article from years ago, while it may be old to you, it is brand new to them.</p><p id="49c3">Each piece of content stacks upon all your others for immediate traffic, regular traffic, and long term traffic.</p><p id="2eb7">Now here are some more tips for building your high quality traffic:</p><div id="5390" class="link-block"> <a href="https://readmedium.com/5-steps-to-endless-waves-of-traffic-ac693dd66248"> <div> <div> <h2>5 Steps to Endless Waves of Traffic</h2> <div><h3>How to feed the machine…</h3></div> <div><p>medium.com</p></div> </div> <div> <div style="background-image: url(https://miro.readmedium.com/v2/resize:fit:320/1*5emIIEt1DxbNhNEzD0FTxw.png)"></div> </div> </div> </a> </div><p id="f86f">And now you’re invited to create some profitable traffic with these <a href="https://jeffherring.com/21contentideas/">21 fresh content ideas</a>:</p><figure id="5063"><img src="https://cdn-images-1.readmedium.com/v2/resize:fit:800/1*1eXXwjMlLhc0IFWbqgn5uQ.png"><figcaption>Pixabay and Author with Permission</figcaption></figure></article></body>

The Perils of Punishment Story Series

Because I like alliteration… and science. I really like science.

Photo by Saulius Sutkus on Unsplash

I have compiled my series of stories related to the problems with using punishment to change behaviour.

Note: When I use the term punishment, I mean anything that the recipient perceives to be unpleasant, it is not just physical punishment.

The Thesis: Punishment Does Not Work

Our modern conceptualization of punishment, which we now call “consequences” because we think that sounds nicer, is ineffective.

If you dole out punishment, the behaviour doesn’t change and repeats itself, then you punish the child yet again… then what are they learning? Not what you want them to, that’s for sure.

…but for some reason, we’re obsessed with it.

Concerning Behaviour is STRESS Behaviour

When children lack skills for a particular situation, this causes them stress. Because they are lacking skills, they are unable to behave as the adults expect and want them to, which causes them more stress.

When children have additional stressors in their lives — disabilities, learning challenges, neurocognitive differences, poverty, illness, abuse, bullying, violence, hunger, fatigue, to name but a small few — these stresses manifest in their behaviour.

Children do not yet have the developmental ability to recognize, identify, and communicate that these stressors are negatively impacting them. When those stressors come out in behaviours that we don’t like, we punish them, causing further stress.

Punishment only addresses surface behaviours

Punishment does nothing to dig down to the underlying reasons for concerning behaviours.

And often our expectations are not developmentally appropriate

Punishment is mostly about the adults getting their way

Further Evidence: Punishments don’t teach skills.

Punishments don’t teach skills. If a child has been punished for a particular action, then repeats that behaviour again, they are not doing it to be obstinate or “defiant”, they’re doing it because they haven’t been taught anything different.

Children should not only be allowed have minds of their own, independent and critical thinking should be encouraged, not just tolerated.

I have found that adults generally label children as stubborn, willful, or defiant when the adult lacks the skills to support the child. Meanwhile, we’re punishing them for the fact that we, both the adult and child, are lacking skills, and we haven’t taught the child what to do instead.

Micromanaging children also does not teach skills

Is it about teaching and guiding, or about wielding your power and authority?

Is it about teaching and guiding, or winning the argument?

The Result: Punishment Causes Even More Stress

As I mentioned, when stressors come out in children’s behaviours that we (adults) don’t like, we punish the children, causing further stress.

Stress impairs the brain’s ability to learn, regulate emotions, and to make pro-social decisions.

Chronic stress causes these challenges to worsen and become ingrained, causing the child to be in a constant state of fear or anxiety, and puts them into fight/flight/freeze mode.

Image created by author

It’s a vicious cycle: stress, behaviour, punishment, more stress, rinse, repeat.

Lucky vs. Unlucky Behaviours

Why some children receive support while others just get punished.

Even more worrisome potential fallouts of punishment

There IS a better way!

We can guide children and set appropriate boundaries without threats or punishment.

In fact, children will learn much better when we role-model kindness, understanding, and problem-solving rather than retribution and punishment.

When you join medium, as a member you’ll have access to unlimited reads for only $5 per month. If you use my referral link, I’ll earn a small commission, and you’ll earn my undying gratitude.

Read More

I have created a table of contents for all (well, most) of my stories if you are interested in reading and learning more.

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Family
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Mental Health
Psychology
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