avatarCasey Botticello

Summary

The web content provides a detailed guide on how to add and customize a navigation bar in a Medium publication, including both internal links and a single external link.

Abstract

The provided text is a comprehensive tutorial that instructs Medium publication owners on how to create and manage a navigation bar for their site. It explains the purpose of the navigation bar as a tool for quick access to feature pages, tag pages, and featured articles, as well as how to include an off-site link. The guide illustrates the process with examples from various publications, outlines the steps to add different types of tabs (such as feature pages, tagged articles, single stories, archived stories, and an about section), and emphasizes the importance of customizing the navigation bar to fit the publication's theme and color scheme. The article also encourages readers to engage with the author, Casey Botticello, by joining a newsletter and Facebook group, and it concludes with a brief biography of Botticello, highlighting his expertise in strategic communications and digital marketing.

Opinions

  • The author, Casey Botticello, emphasizes the value of a well-designed navigation bar for enhancing user experience on Medium publications.
  • Botticello suggests that the navigation bar should reflect the publication's branding through color selection and the content it features.
  • The article implies that incorporating an off-site link in the navigation bar can be beneficial for directing traffic to external content or websites.
  • The inclusion of examples from real Medium publications serves to demonstrate the practical application of the guide's instructions and the variety of ways in which the navigation bar can be utilized.
  • By providing a step-by-step process, the author shows that adding a navigation bar is a straightforward task, indicating that even those with limited technical skills can enhance their Medium publication.
  • The encouragement to join the Blogging Guide newsletter and Facebook group suggests that the author values community building and ongoing engagement with his audience.
  • The author's background in strategic communications and online reputation management is presented to establish credibility and expertise in the subject matter of the article.

Medium Publications

Medium Publication Navigation Bar

How to add a navigation bar (menu) and pages to your Medium publication

Source: Casey Botticello of Blogging Guide

What is The Medium Publication Navigation Bar?

The Medium Publication Navigation Bar is the menu at the top of your Medium publication. You can add a navigation bar to your publication for quick access to your publication’s feature pages, tag pages, and featured articles. You can also add one off-site link to your navigation bar. Below are three examples:

From Blogging Guide:

From FAANG:

From Strategic Communications:

Depending on the color selection of your publication, your navigation bar will appear slightly differently. But it generally will look like the examples above. The navigation bar will be shown on homepage and stories within your publication.

The publication navigation bar consists of two sections:

  1. Internal Links (Tabs) — Tabs are labels which point to tagged content or individual stories to create navigation. Navigation will be shown on homepage and stories within your publication.
  2. A Single External Link — The publication navigation bar contains a single link to an external website (can be content outside of Medium). I’ve described this section in more detail in the Medium Publication Offsite Navigation Link article.

These two sections are illustrated below, using the Strategic Communications publication as an example:

How to Create The Homepage Navigation Bar

Step 1.

Go to your publication homepage and click your publication avatar in the top-right corner of the page.

Step 2.

Click the navigation button from the drop down menu.

Step 3.

Click to create a new navigation element.

Step 4.

Choose what to display in that tab. There are five options:

  1. Add a tab with many stories (feature page) — This option allows you to add a feature page. Note: you have to create the feature page before adding it to the navigation bar as a tab.

An example is seen below:

2. Add a tab with many stories (using tags) — This will create a page which automatically includes all articles from that publication which contain a specified tag. An example is seen below:

3. Add a tab with one story — This will add a tab that links directly to a single story from your publication. Once you select Add a tab with one story, you will see a list of your publication’s stories to pick from. An example is seen below:

4. Add a tab with all archived stories — This will create a page containing all of your publication’s stories. It will also allow readers to sort by year, tag, by most read, or most recent. An example is seen below:

5. Add a tab about the publication — This option will add a tab that includes the about description of your publication. It also shows the Notes From The Editor section and a list of the publication’s writers and editors.

Step 5.

Save your changes.

Casey Botticello

Thanks for reading this article! Leave a comment below if you have any questions. Be sure to sign up for the Blogging Guide newsletter, to get the latest tips, tricks, and news about writing on Medium and to join our Facebook group, Medium Writing, to share your latest Medium posts and connect with other writers.

If you liked this article, here are some other articles you may enjoy:

Casey Botticello is a partner at Black Edge Consulting. Black Edge Consulting is a strategic communications firm, specializing in online reputation management, digital marketing, and crisis management. Prior to founding Black Edge Consulting, he worked for BGR Group, a bipartisan lobbying and strategic communications firm.

Casey is the founder of the Cryptocurrency Alliance, a Super PAC dedicated to cryptocurrency and blockchain advocacy. He is a graduate of The University of Pennsylvania, where he received his B.A. in Urban Studies.

You can connect with him on LinkedIn, Twitter, Facebook, or by visiting his website, Blogging Guide.

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