I Saved $8 And Lost $192.
There is a difference between FEELING intelligent and ACTUALLY being intelligent

There are times when I am baffled. We can be incredibly intelligent and silly at once. How is that possible? Let me share a story of recent memory.
I was looking into the mirror after bathing one fateful morning, and I realized that my hair is out of shape. I mean, there is literally a bowl at the top of my head.
So, I decided to make a trip to the hairdresser.
I have a franchise brand I visit monthly, and I bought a package from them. The one-off pricing for a pure haircut for the walk-in customer is $4.00. The package I have with them is $38.00 for 10 haircut visits, which brings the haircut cost per session down from $4.00 to $3.80.
I save $0.20 per visit. I thought I was a bloody genius when I swiped my card months back.
And so I went to the branch I have always patronized. For some reason I never understood, that branch was packed with customers queuing to groom themselves.
I counted the heads in front of me. There are 5 of them. Then I counted the heads that are being serviced. There are 2 of them. I decided to wait as I (naivety at full scale) believed it would be my turn in an hour.
How stupid I was. The wait was 2 hours.
Although I did clear my work while waiting, took Zoom calls in between, and also wrote story drafts for Medium in between — It was not a good use of my time.
That’s because I could only be productive at administrative matters while stuck in one location. And for me to get my haircut, I had to push back 2 sales appointments. Delay kills sales. Protracted delay kills big deals.
2 hours later, I had a fresh cut and looked sharp. However, it left a distaste in my mouth. I felt that something was terribly wrong and amiss.
I decided to do the math.
I saw within my direct line of sight and spotted a hairdresser offering the same services at a higher price range. It says $11.80 for a haircut.
Simple economics tells me this is a premium service of $8.00 ($11.80 — $3.80) over the branch I have always visited. So I seemed to be smart because I saved $8.00 or the same service. Discount mentality, right?
And I started to think about my earnings. I started counting my per hour income. For simplicity, let’s say my earnings per hour is $100.00. For 2 hours, that would be $200.00.
Then my mind exploded. How bloody stupid I was!
For every 2 hours that I am not actively working on deals, I will lose $200.00. I was indignant not because I failed to close clients that day.
It’s because I lost 2 hours of potential earnings to 2 hours spent on getting a haircut. Therefore, an $8.00 savings resulted in a net opportunity loss of $192.00 (2-hour potential earnings of $200.00 — $8.00 of savings)!
That means a seemingly smart savings of $8.00 has clouded my judgment, and it resulted in a dumb decision losing $192.00.

I dropped my phone when I did the math (I was using the calculator app on the phone). It made me feel rather dumb that day, and I couldn’t erase that episode from my memory bank.
Actually, I shouldn’t. It would remind me not to be silly when it comes to money matters.
It will also remind me that cost is one dimension to decision making. The Time Value of Money is another dimension.
While it is not intuitive, it does bring a depth of analysis to the way we think about money and time in ways that make sense.
Don’t you think so?
Being Money-Smart Takes Life Experience,
Aldric
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About the Author:
As a content contributor, I write my observations from daily life and my business exposure.
Because our life experience is the bedrock of our unique perspectives.
As a Consultant by training, I believe in making the complex simple.
Because simplicity adds value.
And with clarity — We grow.
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