I Got Over 1K Views on My Second YouTube Video!
I’m so excited about it and want to share what I believe made a difference.
I was shocked when I looked at my YouTube analytics page about two days ago.
I remember when this video was first uploaded, it only got a couple of views, which I expected.
It’s only my second video.
But I was surprised when I checked my analytics again and saw that the video had over 600 views.
I thought ‘Hmm, what was it that made this video gain traction?’
And after analyzing what I did different this time, compared to the first, here’s what I believe made this video trend.
1. I discussed a very popular topic.
If you read my last blog, you might know that I made that video based off a Medium blog I wrote not long ago (here it is).
The topic is personal finance which has always been a very popular topic of discussion.
In this video I talk about my budgeting and tracking method that’s allowed me to accomplish some pretty significant milestones — affording an apartment, paying my car in cash, paying off my student loans and becoming debt free, saving six months worth of expenses in case of an emergency, starting to invest, etc.
Everyone wants to know what everyone is doing with their money, especially those who seem to be succeeding in some way shape or form.
And I wanted to give my two cents because during this process of learning how to budget for myself, I learned a key lesson — sometimes we don’t need more money, sometimes what we need is to handle the money we already make in a better way.
I also shared the nitty gritty details of how I track my money, and that’s it.
The video isn’t anything too complicated or over the top.
2. It’s not too long and not too short — it’s right under the ten minute mark.
I believe another reason my video attracted more viewers is because it wasn’t too long, but not too short, either.
I believe people think that if the video is too short, then you’re not sharing much relevant information.
And if it’s too long, that may be too much of an investment a person may not be willing to make.
I believe the length of my video is right at that sweet spot where people don't mind clicking on it and spending the time to see if there’s anything worthwhile about it.
I personally prefer videos between the ten and fifteen minute mark. I’m okay with twenty if I find that the video continues to engage me.
Either way, I believe this helped the video gain some traction — people were willing to check it out because it wasn’t a significant time investment.
3. My thumbnail is simple and includes a title that’s straight to the point.
If you saw my video, then you probably saw my thumbnail.
I’ve studied the YouTubers I like and the style they use for their thumbnails and I wanted to mimic that.
So that’s exactly what I did.
I created my thumbnail with a simple, high quality picture of myself, and placed a title on it that shared what the video was about.
I wrote — How I’m Financially Independent at 28.
I find that most of the time, what catches more of our attention is the thumbnail and whether its easy to read or make sense of the picture that’s placed on front of our eyes.
So I thought the simpler and more straight to the point, the better.
And I believed it work.
I used a simple picture and wrote a title on it that clued in people on the topic I would be discussing.
Here’s the thumbnail I created.

4. I tagged my video accordingly and with a significant number of tags.
Lastly, one of the things I did this time that I didn’t do last time, was invest more time tagging my video.
My last video I barely used more than five or six tags.
For this video, I used well over twenty.
I believe this helped push my video out in the algorithm.
YouTube had a very clear idea of what my video was about because of those tags, and it pushed it out to people who were watching other videos of similar topics.
Moral of the story, taking the time to tag your video substantially and accordingly can pay off.
And you bet I will continue to do so in the future.
Thank you for coming along with me on this journey and I cannot wait to share more about what I learn works and doesn’t on YouTube.
