avatarAamir Kamal 🚀

Summary

The text provides 11 strategies to grow a Medium publication, including featuring stories from famous Medium writers, curation and searching for curated articles, maintaining an active publication, creating a Quora space, utilizing Medium members Facebook Groups, writing answers on Quora, targeting a specific niche, optimizing for SEO, effectively using newsletters, leaving responses on popular Medium articles, and understanding that growth takes time.

Abstract

The content of the web page is an article about growing a Medium publication. It begins by acknowledging the benefits of owning a Medium publication, such as building an audience and having control over the content. The article then proceeds to list 11 strategies to grow a Medium publication.

The first strategy is to feature stories from famous Medium writers, which can attract their followers to the publication. The second strategy is to focus on curation and searching for curated articles, as curated articles can bring new followers to the publication. The third strategy is to maintain an active publication by posting content frequently and finding ways to reach more readers.

The fourth strategy is to create a Quora space, which can help attract readers with similar interests to the publication. The fifth strategy is to utilize Medium members Facebook Groups to promote the publication and attract more views. The sixth strategy is to write answers on Quora related to the topics of the Medium publication, which can help build the writer's brand and attract more readers.

The seventh strategy is to target a specific niche, as focusing on a specific topic can help attract dedicated followers. The eighth strategy is to optimize for SEO by writing articles that rank well on search engines, which can attract more readers to the publication. The ninth strategy is to effectively use newsletters to keep followers engaged and informed about new content.

The tenth strategy is to leave responses on popular Medium articles, which can attract readers to the writer's own articles. The eleventh and final strategy is to understand that growing a Medium publication takes time and to be patient.

Bullet points

  • Feature stories from famous Medium writers
  • Focus on curation and searching for curated articles
  • Maintain an active publication
  • Create a Quora space
  • Utilize Medium members Facebook Groups
  • Write answers on Quora
  • Target a specific niche
  • Optimize for SEO
  • Effectively use newsletters
  • Leave responses on popular Medium articles
  • Understand that growth takes time

Medium Publications

11 Ways To Grow Your Medium Publication

What are some creative ways to grow your Medium publication?

A person checking his social growth Photo by Benjamin Dada on Unsplash

There are alot of perks being the owner of a Medium publication. As a writer, there is no guarantee that your story will always be accepted into a certain publication. One benefit of having your medium publication is that you are building your audience. Readers who follow your publication can also receive your letters and they will get your stories in their Medium feed. This is what makes owning a Medium publication so lucrative.

Being accepted into popular publication can open new gates for you, like getting more followers, making more money, and in some cases, your story might be curated too. But, in the long run, I think you need to have your publication to be more successful.

Getting curated or published in the popular publication isn’t the only way to get more views on your Medium stories, I have shared 19 ways to get more views on your Medium stories.

Here are some of the ways through which you could use to grow your Medium publication:

1. Getting stories from Famous Medium writers

When a famous Medium writer published a story on your publication, her followers also get the notification, get his stories in the feed, and also if she has a newsletter, her email subscribers will get to know about your publication. You might be thinking why a popular Medium writer would want to publish a story on a fairly new publication? So, you should own something that helps you break a deal. If you have a Facebook page with over 50K followers or any other social proof, you can use it to break the ice with the famous Medium writers.

Nobody would like to go for a Win-Lose situation.

2. Curation and searching for curated articles

Curation is everything on Medium. A story published in a publication with no following might be curated in a popular topic and will bring hundreds of new followers to that publication. This is why there exists a range of publication with such a huge following. When you make an account on Medium, Medium display a range of topics, the topics you follow, the stories related to that topic shown into your Medium feed. Writing quality stories will help you to get curated on Medium.

But, there is another alternative to grow your publication by searching curated stories not published in any publication. This practice is done by popular publications on Medium to attract more followers. If your story is curated a topic and it is not published in a publication then a publication might approach you and asked you to submit your story. This is a Win-Win situation for you and the publication.

3. Making your Publication active

There are some very popular publications in terms of popularity but they are inactive in the sense that the editors stop updated that publication. Active publications are the ones that post content 5 working days. Send emails to their followers and find more ways to let people read their stories. If your publishing frequency is less then 2 posts per week then you should add more posts because the competition is thriving.

4. Making a Quora space

A Quora space is a feature of Quora introduce one and a half years ago. A Quora space is like Facebook open groups where anyone could contribute. By making your Quora space you could share your Medium stories. As the Audience of both the platform has a very similar interest you could use your Quora space to grow your Medium publication.

5. Medium members Facebook Groups

There are over four to five Medium members of Facebook groups. These Facebook groups do allow you to promote your Medium articles or publications.

You will get more views from Medium members.

  1. Medium dreamers
  2. Medium writing
  3. Medium Wizardry

6. Writing Answers on Quora

I write about Blogging and marketing on Medium and at the same time, I wrote answers related to Blogging and Marketing on Quora too. I am the most viewed writer in almost every topic related to blogging on Quora. Through your writing, you are building your brand. Quora doesn’t allow you to add external links other then authority sites but if you are adding links from Medium then you will not have any BNBR (Be nice, Be respectful) violation.

Most viewed writer on Quora in a topic related to Medium /Screenshot by Author Source: Quora

7. Target a specific Niche

If you are writing on every topic then people might lose interest in your content. I follow you because I want to know every small detail of the niche you are writing about. As it is said; “Riches is in the niches” Amazon started with a niche business of selling books, Google started with just offering people the ability to search and so on.

A similar concept could be used in Medium publications. Go super niche at the beginning but when you have enough followers, target other related niches too.

Read: 11 Popular blog niches to drive traffic and make more money

8. The SEO way to grow your Medium publication

Medium members searching for things too on Google. More then 80% of the money i make from Medium partner program comes from Medium members finding my stories from the search engines. If you are searching for “What is a good read ratio on Medium?” you will find my article on top. This article is published in a publication so this is a passive way to grow my publication.

A Medium article ranked on Google for a keyword related to Medium that is bringing more Medium followers to my publication / Screenshot by the author, Source: Google

You can read the story: How to rank your Medium articles on the First page of Google?

9. Use your Newsletter effectively

When someone follows your Publication, you could send them emails by using the “Letter” option provided by the Medium. What if I submit a post to a Publication and didn’t get the required results? as a Publication editor, you have the job to promote stories published in your publication. You have to give a reason to the writer so that they submit more stories to your publication in the future.

You can send weekly letters to your Publication followers to let them know about all the stories you have published in your publication. There are some publications on Medium that collect emails from their readers and send them a note weekly.

10. Leave a response on Popular Medium articles

I have just one publication on Medium and almost 80% of the Medium articles i published are in this one publication. When I read an article related to niche i am interested in, I often leave a good reply, something that adds value to an already great article.

Medium is a social media site where you could express your feeling, opinions, or thoughts in a nicely. If you chose to write different in the response sections, readers might get curious and check out your articles too.

11. It will Take time

Yes, this should be the first thing in this article. All these most popular publications are on Medium from the past four to five years. They have the benefit of being early on this platform. In the same way, it will take time to build a great following on your Medium publication.

So, take a chill pill and write and publish great stories on your Medium publication.

Read more related stories

  • Build Yourself An Email List As a Medium Writer Otherwise Nobody Will Remember You
  • What Are Some Sites Similar To Medium.com?
  • How To Use Tags On Medium The Right Way? The Power Of Adding Tags
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