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Abstract

t, exploiting people’s fears and emotions works.</p><p id="45e8">Here are a few examples of power words you can use in your blog headlines to entice your readers and get them to click. After all, that initial click <i>is</i> the most important.</p><h1 id="e8d3">5 Words That Evoke Fear</h1><p id="01d4" type="7">Injure, Fire, Lurking, Massacre, Nightmare, Poison</p><p id="19a8">By using powerful words you’ll transform your writing into a cinematic experience in your readers’ minds. By using<i> fear</i>, you’ll keep them reading to the end.</p><figure id="2936"><img src="https://cdn-images-1.readmedium.com/v2/resize:fit:800/1*Xon41xzBu6nkwQkNvZp_WA.jpeg"><figcaption>Photo by Karolina Grabowska: <a href="https://www.pexels.com/photo/pumpkins-and-letter-blocks-on-a-black-and-yellow-surface-5208212/">https://www.pexels.com/photo/pumpkins-and-letter-blocks-on-a-black-and-yellow-surface-5208212/</a></figcaption></figure><p id="1e79"><i>The grand finale — a downloadable list of over 200 descriptive words to give your headline that punch it needs to send readers over the edge. Find the link in story # 7: Words to wake up the Lazy Skimmer.</

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Words to Provoke Fear

Part 1: Scare the hell out of them

Photo by Samantha Garrote: https://www.pexels.com/photo/high-angle-photo-of-woman-on-ladder-2467396/

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Need help with your headlines?

In this 7 part mini-series, I’ll give you examples of words that will make your writing burst to life in your readers’ minds.

First, we’ll talk about fear.

We start with fear because it is by far the most powerful emotion for keeping an audience's attention.

Politicians do it to win votes, your mother does it to get the house clean, heck, Garfield’s even nice to Odey for fear of missing out on his lasagna. Simply put, exploiting people’s fears and emotions works.

Here are a few examples of power words you can use in your blog headlines to entice your readers and get them to click. After all, that initial click is the most important.

5 Words That Evoke Fear

Injure, Fire, Lurking, Massacre, Nightmare, Poison

By using powerful words you’ll transform your writing into a cinematic experience in your readers’ minds. By using fear, you’ll keep them reading to the end.

Photo by Karolina Grabowska: https://www.pexels.com/photo/pumpkins-and-letter-blocks-on-a-black-and-yellow-surface-5208212/

The grand finale — a downloadable list of over 200 descriptive words to give your headline that punch it needs to send readers over the edge. Find the link in story # 7: Words to wake up the Lazy Skimmer.