avatarAamir Kamal 🚀

Summary

The provided content outlines the process of creating and growing a Substack newsletter, emphasizing its potential as a revenue-generating platform for writers through paid subscriptions.

Abstract

The article discusses the emergence of Substack as a platform for writers to publish newsletters and monetize their content through a subscription model. It highlights the differences between Substack and Medium, noting that Substack allows writers to earn directly from their subscribers, with a minimum charge of 5/month or 30/year, while Medium pays writers based on member interactions. The guide offers a step-by-step process for setting up a Substack newsletter, including choosing a publication name and URL, and suggests strategies for growth, such as leveraging Twitter, Facebook groups, personal blogs, YouTube, and writing on Medium to attract subscribers and build an audience.

Opinions

  • The author perceives Substack as a revolutionary platform in the newsletter space, introducing the concept of paid subscriptions for direct writer support.
  • Substack is presented as a more challenging but potentially more rewarding alternative to Medium, with the author expressing a preference for Medium despite experimenting with Substack.
  • The author values the direct financial relationship between writers and readers on Substack, noting the platform's 10% commission as a fair trade for the service provided.
  • Twitter is highlighted as a primary platform for promoting Substack newsletters, with its rich media capabilities seen as advantageous for engagement.
  • Facebook groups are considered a powerful tool for community building around specific niches, which can be leveraged to grow a Substack audience.
  • The author suggests that having a personal blog, particularly on platforms like Ghost.org, can be a strategic passive growth method for a Substack newsletter.
  • YouTube is recommended as a platform for cross-promotion, with the potential for exclusive content features to support subscription-based models.
  • Writing on Medium is encouraged for its high domain authority and potential for content visibility, which can funnel readers to a writer's Substack publication.
  • The author provides a link to a comprehensive guide on Medium SEO, implying its importance in increasing visibility and attracting readers to both Medium and Substack content.

Substack Newsletter: How To Create A Substack Newsletter And Grow It

Substack bring a new revolution in the form of introducing paid Substack Newsletters.

Growing your Substack Newsletter or Substack publication to over 300 email lists in a single week. / Screenshot is from the author.

Substack is a potential platform to build yourself a following through collecting emails. Some writers on Substack is getting recursive earnings by getting paid subscribers on their Substack newsletters. In this guide, we will discuss how you can create your Substack Newsletter, and then we will share 5 ways to grow your Substack Email newsletter.

On Medium, a medium member pays $5 every month to read unlimited member-only content, Medium pays some portion of that $5 to the writers that particular medium member interacted with. Medium pay writers based on a metric called “Medium member read time” But, in the case of Substack, you can actually get $5 per paid member every month.

So, let say you have inspired 20 people to pay you $5 every month, then you will generate $100 every month. This is the beauty of Substack that differentiates it from Medium. Pros and Cons, Medium is still my favorite. But, I have started experimenting with Substack too.

How Substack Works?

Substack is a new Medium alternative but a more passionate and difficult option. Substack is a subscription-based platform where your most enthusiastic readers give you a monthly fee in order to receive your stories in their email inbox. Substack Newsletter maybe Free and paid.

  1. Free Substack Newsletter: Creating a Free Substack newsletter means anyone could read your stories. You can’t make money through a free Substack newsletter but you could use other methods to generate revenue or build followers on social media to later monetize it. There is no email limit that you can build yourself for free. Substack is a good Mailchimp Alternative.
  2. Paid Substack Newsletter: Paid newsletters charge money on a monthly basis if you want to get new Subscriber-only content from a specific writer. Paid newsletter on Substack minimum rate is $5/month and $30/Year. Medium costs $5 from its Members and that Member can read unlimited Medium stories but in case of Paid Substack newsletter, you have to pay $5/month in minimum to get content access of a single writer.

This is how Substack works. But, “How Substack makes money?” Substack takes a 10% commission from a writer who gets paid subscribers. The idea

How To Create A Substack Newsletter?

  1. Go to Substack.com: This is where the magic starts.
  2. Click on “Get Started”
  3. When clicking on “Get Started” now you have to enter your email address.
  4. Enter your email address and click on “Continue”
  5. Add your Name, Bio, and your profile picture.
  6. Then you need to Publication name, What’s it about? Web URL.
  7. That’s all. You have created a Substack newsletter successfully.

Always keep in mind that while you enter your name, you can enter you real name unless and until you want to make your name as a brand, think what if the founder of Medium named it “EVWilliam” so name your Substack publication and add your publication profile picture. The URL of your Substack publication will look like; “YourChoosenWords.Substack.com”, please keep your publication URL simple, short, and add your main keyword. Like, if you are writing about “Writing advice”, add a writing word in URL to make it more professional and easy to remember.

You can also read: Medium Vs Substack

How to grow Substack Newsletter?

  • Twitter#1: A lot of writers and professionals who are running their own Substack newsletters are the one who is actively imparting value to their Twitter audience base. If you had anything to sell, Twitter should be your first go-to. With just limiting users to post a 280 characters, you had the opportunity to post a longer video as well as other rich media like GIFS, Or Images as a Tweet.
  • Facebook Groups#2: Facebook groups is a powerful way to build communities over a similar interest. I run a Facebook group for Entrepreneurs and have over 350 Substack email subscribers. If I want to monetize it then it is fairly easy but I wouldn't do that right now because a lot of great information is hidden behind a paywall. Make a Facebook group that resonates with the niche you are writing about and start adding content to your group. It may take some time but the compounding will make it worthwhile.
  • Your own Blog#3: Starting your own blog and writing unique articles is the perfect passive growth strategy. If you want to find a potential platform that has a Membership service like Substack then Ghost.org is the best possible alternative for Substack where you can make a blog and can get membership also.
  • YouTube#4: I have a case study about it where I just uploading videos On YouTube about Medium and this got me over 1,000 followers on Medium. YouTube also launched a very similar feature where your members get exclusive content, so you can basically use the YouTube built-in infrastructure to make money through the subscription business model.
  • Writing on Medium: Medium with the highest domain authority gives you the ability to getting ranked for almost any keyword if you optimize it very well. That’s why I wrote a masterpiece guide for Medium writers to get more traffic on their Medium stories. So, start writing on Medium and add your Substack link — You can target those who are on Medium as well as people who might don’t know about Medium but want to know about a topic that you are actively writing on your Substack blog.

Medium SEO:

Substack
Writing
Entrepreneurship
Newsletter
Email Marketing
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