So What’s Going to Happen When Medium Dies?
I’ll Tell You. Because I’ve Been There. Many Times.
Kristi Keller, in a recent post about an essay that continues to get reader response 9 years after it was first published, said:
The only way to get the people to stop paying attention to my work nine years later [would be] to take down the entire website it was written on.
This has actually happened to me. Many times. I’ve been writing for so long that I’ve outlasted over a dozen online publications and platforms.
Skirt.com
More.com
Insight/Outpost
Voxpop
Girlfriendz
Zestnow
Vibrant
Open Salon
Midlife Boulevard
Errant Parent
Say It With a Bang
She Writes
Easy Street
Feministing
Boomeon
The Powder Room
… and many others whose names I can’t remember.
All, in their day, thriving (and, often, paying!) markets.
Now? Every one of them, Kaput.
Every platform has a shelf life. Although you think they’ll be there forever? They won’t.
It lives. It dies. And when it dies?
It can take everything you’ve written for the site down with it.
(Back everything up, people!)
Sometimes a site will be kind enough to announce its demise in advance, so writers can prepare.
Sometimes the site just vanishes.
Often, a site continues to exist but no longer runs new material. A ghost town in cyberspace, its contents growing more and more stale with each passing day.
I used to write for a New York Times blog called Booming. It was the best writing gig I ever had. Then, 18 months after Booming first went up, my editor emailed to break the sad news that the Times was pulling the plug on the Blog.
The paper didn’t take Booming down, but they stopped running new work.
Every essay I wrote for Booming is still available online, and readers still find them. Many years later, I continue to hear from folks who’ve stumbled on the most popular essay I’ve ever written after googling “old dog” and surgery.”
But Booming, my all time favorite place to publish, no longer runs new work. It’s gonzo. And I miss it.
Will Medium die? I sure hope not. I love this place.
But if I fire up my computer one day and find it gone?
I won’t be shocked. I’ve seen this happen too many times.
I’ll feel bummed out for a few days. Also? Glad and grateful for all the fun I had here.
And then? I’ll start looking for a new writing gig.
Writing Coach and editor-for-hire Roz Warren, who writes for everyone from the Funny Times to the New York Times, can help you improve and publish your work. Drop her a line at [email protected]. (That’s Ros with an “s,” not a “z.”)
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