avatarJillian Enright

Summary

The author reflects on their one-year journey of writing on Medium, sharing insights on the platform's dynamics, the importance of publication frequency, quality content, and the influence of large publications on earnings and visibility.

Abstract

The article titled "I Missed My One Year Medium Anniversary" by Jillian Enright is a personal retrospective on the lessons learned from a year of writing on Medium. The author emphasizes the necessity of consistent publishing, ideally every other day, to maintain visibility and earnings on the platform. They note that even with a personal publication and a significant following, the earnings from their own publication are modest compared to larger publications with more followers. The author also highlights the importance of both quantity and quality of content, stating that articles must be topical, well-written, and easy to read to gain traction. SEO and social media sharing are also crucial for broader reach. The author's top-earning articles come from larger publications, suggesting that affiliation with these can significantly boost readership and earnings. Despite the challenges, the author remains passionate about writing and views Medium as a platform for improving their craft, gaining recognition, and potentially leveraging their work for greater income elsewhere.

Opinions

  • The author believes that consistent publishing is key to success on Medium, with a recommendation to publish at least every other day.
  • They suggest that writing quality content is non-negotiable; poorly written articles can lead to a loss of followers and readership.
  • The author acknowledges the significant role of large publications in amplifying a writer's reach and earnings, noting that their own publication's earnings are relatively low compared to larger ones.
  • They express that understanding and utilizing SEO, as well as tracking online trends, are important skills for a Medium writer to develop.
  • The author is somewhat mystified by the success of their top-earning article, attributing its performance to being featured on a large publication's front page.
  • They appreciate the efforts of editors from larger publications, like Synthia Stark, who help writers optimize their articles for better visibility and engagement.
  • The author is critical of the notion that writing on Medium can lead to substantial income, stating that it is not a source of passive income and is realistically only enough for "coffee money."
  • They view Medium as a starting point for writers to refine their skills, build a following, and potentially attract attention that could lead to better-paying opportunities.
  • The author encourages writers who love their craft to persist, improve, and enjoy the process of writing and sharing their work on Medium.

I Missed My One Year Medium Anniversary

Yesterday marked one year since I published my very first story on Medium

Photo by Jason Leung on Unsplash

What have I learned?

Yes, you do have to publish almost every day

Unless some of your stories are so well-read they’re bringing in decent earnings every day, you’ll need to publish at least every other day in order to keep yourself visible on the platform.

January through March my other business required more of my time and I had fewer opportunities to write. There was a direct correlation with fewer stories posted and lower earnings.

Screen shot provided by author

You still need big publications

I have my own publication which currently has 254 followers. Although I have 5.2K followers on Medium, my own publication only averages earnings of $3.69 per story. The publication that earned me the most for my stories averaged three times that amount and has 52 thousand followers.

You also need pages with large followings on social media to share your stories in order to really gain traction. Unfortunately, they also need to be Medium members for this to translate into earnings.

I’ve had a few stories go mini-viral; one with 10K views, one with 20K views, but they only earned $15 and $23 respectively because the majority of the reads were not from Medium members.

Sigh.

Quantity and quality both matter

In order for stories to gain popularity and be circulated online, they have to be well-written, well-organized, easy to read, and topical. By topical I mean the subject matter needs to be relevant to current trends and interests, and also cover subjects you understand well, so you can write about them intelligently and coherently.

Don’t pump out daily articles if they’re not going to be any good. You’ll end up losing followers and readers because they won’t be impressed with poor quality work.

Writing incredibly skillfully isn’t enough, unfortunately. You have to learn how to “play the game” (something I loathe). I’ve learned how to write stronger headlines and SEO, as well as track online trends to follow what people are searching for in relation to my subject matter.

My top article is a bit of a mystery to me

The article which has earned me the most over the past year is research shows what people with ADHD have been saying for years. It’s a good article, if I may say so myself. I think the title has enough snark to catch the reader’s attention, while the content is backed by strong writing and research.

That said, I don’t understand exactly how it is my highest-earning piece. When I look in my stats, there is a significant jump in reads two days after it is published, and then it drops off and earns steadily over the year.

I’m guessing it was thanks to being on the front page of the Invisible Illness publication, garnering a lot of internal views in the first couple days, until my story moved down the list under newer stories.

My second-best article is also an anomaly

My second highest earning article comes from Preoccupy Negative Thoughts, a publication with only 477 followers.

On one hand, it has been one of my most in-depth and comprehensive articles published to date. I genuinely worked really hard on it: spending a lot more time than I probably should have researching, writing, and editing.

Additionally the editor, Synthia Stark, puts a lot of time and effort into working with writers to edit their pieces, and to help them format their stories so they have the best chance of being distributed and read widely.

I’ve only published three stories in Preoccupy, but they’ve all done well relative to my other pieces. Synthia spent time helping me optimize my article’s features to improve readability and increase my reads, and her kind efforts paid off.

My article explains executive functions and how they relate to everyday life:

Like I said, we still need big publications

My third best article was also in Invisible Illness, which is no doubt what helped it reach a lot of internal readers.

This piece explains what masking is, and why it is harmful for neurodivergent people.

My number four is a more recent story

This is what ableism looks like is published in An Injustice!, which has nearly 20K followers. This story was published in early March and is already among my top earners.

Most of my reads came from the first few days after publication and were directly from the publication’s homepage, so I have their editors to thank for helping me share my work.

This story is also a personal one. I share a frustrating experience I had, and intertwine my feelings with research and information the reader can use to improve accessibility for others.

To summarize

  1. Publish often.
  2. We do need big publications.
  3. Quality and quantity both matter.
  4. Learn how to optimize your stories for online searches (SEO).
  5. Share your writing on social media to increase your online presence.

I obviously haven’t figured out the trick to earning thousands of dollars every month by writing on Medium. I don’t think that is a realistic goal for 99% of Medium writers, unfortunately.

This is not “easy money”, nor is it a “passive” income, unless you have viral articles that continue to circulate without any effort on your part, which is extremely rare.

In my experience, it takes a lot of time and effort just to earn coffee money. It’s honestly not worth it strictly from a financial perspective. However, I love writing, and I am getting noticed more and more online.

Medium can be a jumping-off point

Medium can be a place to hone your craft, improve your writing, develop a following, and join a community of fellow writers doing much the same. If your writing is good enough, it may start to take off and get noticed in other places where you might actually earn a decent income.

If you love reading and writing, keep at it. Work hard, improve, and enjoy the journey.

© Jillian Enright, Neurodiversity MB

When you join medium, as a member you’ll have access to unlimited reads for only $5 per month. If you use my referral link, I’ll earn a small commission, and you’ll earn my undying gratitude.

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