avatarSmillew Rahcuef

Summary

The article humorously suggests that including the author's name, "Smillew," in a title is a surefire way to ensure at least one view, playfully defining it as "viral" success.

Abstract

The author, "Smillew," humorously tackles the concept of virality in online writing, noting the lack of a standard definition for what constitutes a "viral" article. While some may consider an article viral after reaching 1,000 views, others, like SproutSocial, set the bar at 100,000 views, and Teachable at 5 million views within a week. Smillew cites research indicating that among online writers, 20,000 views within a week is generally accepted as viral. However, Smillew personally defines virality for this article as achieving a single view, guaranteeing that any article with his name in the title will reach this benchmark. He offers a refund in "SmillewCoins" if this guarantee is not met, highlighting the subjective nature of virality and the power of suggestive titles in attracting readers.

Opinions

  • The author, Smillew, believes that the term "viral" is subjective and varies among writers, with no industry standard like in music with platinum and diamond certifications.
  • He suggests that even a modest number of views can be considered viral, depending on the writer's experience and expectations.
  • Smillew emphasizes that using words with ambiguous meanings in titles can attract readers, implying that this is a form of clickbait.
  • The author humorously takes responsibility for the content of the article, while also blaming Michael Burg, MD (Satire Sommelier) and Alex's story for the inspiration behind his piece.
  • He introduces the concept of "SmillewCoins" as a playful means of offering a refund for unmet reading time guarantees, further contributing to the satirical tone of the article.

Exclusive tip from the best Top Hat Seminar in town

99.9% Of Viral Stories Have This Name in Their Title

A defined number of views is guaranteed, or I will refund your reading time.

Photo by author’s Grandma— used with permission

I will give you the name in 200 words, but I need to explain something first, or you will accuse me of click-baiting you into reading this article.

The fact I wrote it was a warning sign you should have contemplated longer.

Have you ever noticed how “viral” doesn’t have a clear definition? For writers, there’s no standard like in the music industry where platinum is 1,000,000 units sold, and a diamond is 10 (million, not ten, ten).

Small-time online writers like me usually speak of viral when their stories get 1,000 views. Specialists like SproutSocial put the threshold at 100,000 views. And experts like Teachable consider “a video to have gone viral if it gets at least 5 million views within about a week of its initial posting.”

If we waited for 5 million views to claim our article went viral, fewer people would be bragging about it on Medium.

According to the Institute for Research (data from 2022), the consensus among online writers is around 20,000 views within a week of publication.

Now you understand that each of us has a different comprehension of “going viral.”

Definitions change as we become more experienced.

When I published my first article on Medium, going viral meant ten views. As mentioned above, I’m older and am now more of a 1k views kind of writer.

In the context of this article, my definition of going viral means 1 (one) view.

Indeed, 99.9% of the articles with my name (Smillew) in the title are viral (to me), and I read them.

That’s the defined number of views I mentioned in the subtitle above. And here’s the guarantee: “Tag me in any of your articles’ titles, and I guarantee you’ll get at least one view of your story. Let’s be crazy and make it a read even!”

If this weren’t the case, I would refund your reading time of this story (in #SmillewCoins).

Takeaway

Having words without clearly defined meanings in your titles is an efficient way to clickbait followers into reading your articles. It’s not your fault if they misinterpreted the title, is it?

(Like the tag wall of shame, you should use this trick parsimoniously.)

Are you looking for someone to blame for this story?

Look no further than Michael Burg, MD (Satire Sommelier). He wrote this:

Fun fact: Michael blamed his story on Alex’s story, so I guess I’ll do the same:

Humor
Satire
Social Media
Ideas
Creativity
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