6 Must-Have AI Tools for Growing a Side Hustle in 2023
Work smarter, not harder.

In what seems like just a few short months, AI has taken over the digital landscape, and it’s going to keep evolving by the day.
To help you stay ahead of the curve, I’ve compiled a list of six must-have AI tools that will help you build your online side hustle faster by working smarter, not harder.
Let’s go!
1. MarketMuse: AI-Powered Content Optimization
MarketMuse is an AI-driven platform designed to optimize your content for search engines.

By analyzing your content against your competitors, MarketMuse helps you identify content gaps and provides actionable insights to improve your rankings.
You can use this tool to streamline your keyword research, create data-backed content briefs, and uncover new content opportunities.
2. Jasper AI: Writing & Marketing Assistant
Jasper AI is an AI-powered writing assistant that can help you generate ideas, write outlines, and even fill in the blanks for your content.

Whether you’re creating YouTube videos, digital products, or online courses, Jasper AI can help you speed up the content creation process and improve the quality of your writing.
One of the features I’ve found most useful is Jasper’s ability to generate video script outlines for my “faceless” YouTube channels.
Coming up with video topics, titles, and scripts takes a lot of time, especially when you’re a solopreneur who is always juggling a dozen projects.
But with Jasper, I’m able to cut down on that time and focus on other important aspects of my business.
Jasper AI is also great for generating ideas for digital products like ebooks and workbooks.
By using Jasper’s chat feature, which works similarly to ChatGPT (sans the constant glitching and downtime), I can quickly come up with an outline for a new digital product.
From there, I can ask Jasper to suggest content for each section, which I can revise and edit to my liking.
You can even add Grammarly to Jasper’s document editor to clean up your writing and check your work for plagiarism without leaving the tool.
Overall, Jasper AI has been a game-changer for my business.
I’m able to work more productively and efficiently, and I can focus on growing my income streams without sacrificing the quality of my content.
3. InVideo: AI Video Editing
InVideo is an AI-driven video editing tool that simplifies the process of creating professional-quality videos.

With InVideo, you don’t need any prior video editing experience to create stunning videos that can help you grow your side hustle.
One of the most impressive features of InVideo is its large library of pre-made templates. These templates are designed to help you quickly create videos for different purposes, including social media posts, ads, and product demos.
Once you select a template, you can customize it to fit your brand by changing the colors, fonts, and images.
Another great feature of InVideo is its powerful editing tools.
InVideo’s drag-and-drop editor allows you to easily trim clips, add text overlays, and insert music tracks. You can also add animations and transitions to make your videos more engaging.
In addition to its editing tools, InVideo also has a built-in stock library with over 3 million high-quality images, videos, and music tracks.
This makes it easy to find the perfect visuals and sound effects for your videos without having to search the web for hours.
Overall, InVideo is a fantastic tool for anyone looking to create professional-looking videos quickly and easily.
Whether you’re promoting your side hustle on social media, creating product demos, or producing video ads, InVideo can help you get the job done in no time.
4. Teachable: AI Course Creation
Teachable is a leading online course software platform that recently announced it had integrated an AI curriculum generator into its software.

This new feature can help users with organizing their course content and generate outlines for their online courses, making it easier to create and launch courses.
Check out my recent article/tutorial if you want to see it in action.
To use Teachable’s new AI feature, simply create a new course in Teachable and select the “Help me generate a course outline” option.
The AI curriculum generator will then provide an outline for your course based on the course description you provide. You can continue with the AI-generated outline or modify it to fit your needs.
This feature can save you hours of work by providing a solid jumping-off point for any digital product idea. It can also be used to create book outlines or other types of content outlines.
It’s important to note that Teachable’s AI feature won’t create all of your course content for you. You’ll still need to script and record your video, audio, or text lessons.
However, this is where AI content creation tools, like Jasper AI, can come in handy.
Overall, Teachable’s AI curriculum generator is a valuable addition to the platform and can help solopreneurs and course creators work more efficiently and productively.
5. Phrasee: AI for Email Marketing
Phrasee is an AI-powered copywriting tool designed to improve your email marketing campaigns.

By analyzing your audience’s engagement data, Phrasee generates subject lines, body copy, and calls to action that resonate with your subscribers.
Phrasee works by analyzing the language and tone of a company’s previous email campaigns, as well as its overall brand voice and messaging.
It then generates new copy that is optimized to match those characteristics while also being compelling and engaging to the reader.
One of the key benefits of using Phrasee is that it can save time and resources for businesses that may not have the expertise or bandwidth to create effective email copy in-house.
By automating the copywriting process, Phrasee can help companies streamline their email marketing efforts while still maintaining a consistent brand voice.
In addition to its copywriting capabilities, Phrasee also offers features like A/B testing and performance tracking, which can help businesses optimize their email campaigns over time.
By using data and analytics to measure the success of different subject lines and messaging, companies can continually improve their email marketing and drive more conversions.
6. ChatGPT: AI for Data Analysis, Market Research, and Content Generation
You’ve probably heard of this one by now, but I just couldn’t leave it off the list.
ChatGPT is a powerful AI tool that can be used for a variety of purposes, including data analysis, market research, and content creation.

At its core, ChatGPT is a natural language processing tool that can help you process and analyze large amounts of data quickly and efficiently.
One of the major benefits of ChatGPT is its ability to generate human-like text based on the input it receives through “prompts.”
This can be incredibly helpful for content creators and small businesses that are looking to create high-quality content quickly and without the need for extensive manual editing.
For example, ChatGPT can be used to generate product descriptions, blog posts, social media content, and video scripts. Some are even using it to write books.
In addition to content creation, ChatGPT can also be used for market research.
By analyzing customer feedback and online reviews, ChatGPT can help businesses identify trends, sentiment, and other important insights that can inform their marketing and product development strategies.
Another use case for ChatGPT is data analysis.
By processing large datasets and using machine learning algorithms, ChatGPT can help businesses identify patterns and insights that might otherwise go unnoticed.
This can be particularly useful for businesses that are looking to optimize their marketing campaigns, improve their customer experience, or identify areas for growth and expansion.
Overall, ChatGPT is a versatile and powerful AI tool that can help businesses in a wide variety of industries.
Whether you’re looking to create high-quality content, conduct market research, or analyze large amounts of data, ChatGPT is a tool that is well worth exploring.
What AI tools are you using to work smarter?
I’d love to know!
Tell me your favorites in the comments.
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This article contains my referral links for Jasper AI, Teachable, and Market Muse, which along with Helium 10 and ConvertKit, are some of my absolute favorite business tools for content creators and side hustlers.
If you purchase one of my favorite software products, I will receive a small commission at no additional charge to you.
