Profitable Video Creation Tips
4 Great Opening Lines for Your Short Videos
and they’re not the ones you think!
The last time we were together we talked about my #1 repurposing rule and how to implement it right away today. Click here if you missed it.
Today we’re going to look at repurposing your content into video. We’re going to dig deep into a topic you don’t see much about:
How to open your video to give it the best chance of being watched and even go viral. I call this “profitable viral video openings.”
These are great to use with short TikTok and YouTube videos and more.
#1 “You need to do [niche success step]”
#2 “STOP! [an accepted niche action]”
#3 “If you didn’t already know [strong niche tip]
#4 “Here’s how you’re going to [get the desired outcome]”
The Psychology Behind Why These Work So Well
- Question: What word do 3 out of 4 of these openings share? Answer: YOU! The word “you” or “you’re” shows up in 3 out of the 4. And in the one that doesn’t include the word “you” (yet) you can simply change it to “You must STOP” or “You’ve got to STOP” etc.
- Notice how all of these are “future paced.” What do I mean? Well, instead of analyzing why something is not working (“picking at a scab”) each one is focused on the future. Even the “STOP!” one is future focused when you add what to do instead.
- Related to number two, each one gives you an action or actions to take. This keeps you moving forward, builds momentum, and is a great predictor of success.
We go further into implementing these strategies in the TikTok Genius Template available here. You can also discover the “4 slide video secret” with the 4 Slide Video Genius Template.
Choose one of these strategies and create your video(s) today. By the way, each of these 4 strategies also make titles for your content.
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And join us next time when we take a look at creating your ETMs: “Evergreen Traffic Machines.”