Writer’s Block Is One Thing, This Is Another
Struggling to write vs. choosing WHAT to write.

Start a blog? Get on Substack? Pump out some eBooks? Draft a novel?
Work on Fiverr? Pitch an article? Flash fic comp? Write a poem?
I’m sure you’ve been here before. There are a million things to write about, unlimited ways to do it, and thousands of ways to monetize. Popular bloggers claim writing online is a sea of opportunity. Only thing is, I’m drowning in decision overload.
We all have ideas, be it for a new blog, newsletter, eBook series, or that YA fiction novel you’re so close to starting. But deciding on what to start is often migraine-worthy.
I’m that guy who gets two chapters into a passion project, realizes there’s no immediate gain, and then hops back on Fiverr to write some speeches. Or starts a blog. Or:
- Writes a short story for a fiction competition
- Drunkenly crafts a poetry collection
- Writes new lyrics for his favorite songs
- Maps out a new novel idea that rusts away in his notes
- Drafts a story about his late uncle to send to his dad on the anniversary of their death
- Starts a screenplay only to get imposter syndrome and “stay in his lane” of copywriting

Like that experimental rat who takes a bite out of every cheese block, instead of finishing one at a time. It’s a great way to get nothing done.
I copywrite full-time at an agency, so time is a big factor. Have to filter out the non-essentials. Between 5:30 p.m. and 12:00 a.m. during the week, I try to either:
- Draft a Medium article
- Write a blog for my personal site
- Pour some Maker’s and get poetic
- Finish an article for one of my two freelance clients (lifestyle magazine and construction CRM)
Or word vomit some lines for a novel I can’t commit to.
Sometimes I write for hours after work. Other times I pass out after 100 words. On the sad occasion, I’m bent over the toilet expelling my demons while a blinking cursor laughs at my drunken pain. And Ernest said whiskey helps the process.
There are a few guys I’ve followed around since I started writing online. When I think of what Tim Denning and Neil Patel would say, I imagine something along the lines of being goal-oriented.
Whether my goal is side income, a platform to boost that income, or to write a novel that I’m dying to commit to, the chosen goal should inform action. Right?
It’s tough. A novel is fulfilling, but Fiverr offers income. Medium helps with building a platform, getting on Twitter grows that audience, and Substack is the cherry on top. But they all require major time investments, and working yourself into the dirt after a 9-hour day isn’t the most mental health-friendly strategy.
In the end though, I’m grateful. Writers in 2023 can build their platforms and line their pockets in countless ways. It’s just up to us to decide which projects deserve our time.
Let me know if you’ve had a similarly severe case of writer’s block. I think I’ll try starting that novel now.
Oof, never mind — just got a Fiverr order.






