Write Sizzling Headlines Thanks to Lessons from Tim Denning

Avoid leaving the dullest mark on timelines like me.

It’s challenging to believe. I struggle with writing headlines. I know.

If an expert looked over my profile, they would say I swung and missed many times.

What is the saddest part? I’m attached to my headlines. Or I entertain the idea of “What is the point?”. Why? Because I don’t know if changing it will make a difference or have a worse outcome.

Yet, I know when people show their platform insights. I know it had to be the headline that helped them rack up all those views.

Tim doesn’t talk about his article’s success much. But he mentions trending one sometimes in this newsletter. These articles have fascinating similarities; here’s that strategy.

Twitter Strong Hold

It is clear as day that Tim reads plenty. But he is ahead of the curve.

“Most books should have been a blog post. Many books should never have gotten written. It’s better to practice, then read books on a need-to-know basis.”

You may have seen quotes with similar ideas. Like me, you might agree with the quotes.

Tim’s strategy is Twitter.

• Get unknown ideas while they are still fresh.
• Strengthen points by sharing the stories of Twitter creators.
• Create unique headlines and subtitles using Tweets.

You can’t BS short sentences. Thus, most Tweets are legendary. The most challenging part? It is to read wider to have enough knowledge to build out an idea into an article with 700+ words.

Many authors began their journey by giving away their best ideas. How? Tweets and Twitter threads. What happens if you share these words with credit before it gets published in a book? Your headline and article concepts will be refreshingly new to many readers.

For example:

I must add that Tim gets tons of respect. Not only for his ability to bring lesser-known ideas to people’s attention. But he isn’t afraid to give credit to the information’s source. Some see it as a good use of clout. It is also a good show of integrity.

We’re all inspired as writers.

Twitter as the testing facility.

I’ve always noticed how Tim used Twitter to his advantage. But Eve Arnold has proven it.

Twitter is a good headline checker.

It’s a shame. Many writers’ use of the platform gets reduced to using the writer’s lift hashtags. But you can test your headline using it in a Tweet or as a Twitter Thread starting sentence.

What phrase do people respond to the most?

That’s gold. It’s your future best-performing title.

Eve says this Twitter strategy had her article views increase by 228%; here is her post.

So, if you don’t want to get sucked into the noise of Twitter, tweet your headline ideas. Then, wait to see which gets more love. And that’s your future money maker.

Personal Stories are best-sellers

Every so often, Tim gets personal with his headlines.

When you tell your story, you win because:

• You will share numbers no one else can replicate.
• No rush because no one can think of a title like yours.
• Stories pull human attention.

Side-effects and results are different for everyone. People suffering or trying different side hustles in silence want to know they aren’t alone. When I read a story with “I” in the headline, I want to know:

• If the person’s experience was like mine.
• Based on their experience, is an item or service worth it?

It’s easy to plagiarize content and Google information. But personal experiences are hard-won details. Thus, people trust such insights more.

I looked at The StartUp publication’s list of top-performing articles this week. And it wasn’t a surprise most titles go based on personal experience.

The result?

Headlines that sizzle, crackle, and pop.

According to shares in his newsletter, he goes viral several times a month. I could get jealous, or I could get inspired. I chose inspired.

His success isn’t because he has a big following. Though, it helps. But many who have a following his size have quit the platform or complained of decreasing views and earnings. Instead, Tim keeps publishing to increase his likelihood of going viral.

Headlines are 90% of an article’s success. Twitter and personal experiences are the way to go.

Thank you for reading this post.

© Article Written by Annie Wegner 2022

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