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Abstract

come.</p><p id="a85e" type="7">HubPages content can keep earning for years into the future.</p><p id="6bbb">Of course, there are fluctuations in the number of views an article receives from month to month. But one thing I’ve noticed about my HP content is that the views received by an article over a month’s time almost never go to zero.</p><p id="977c">For example, in 2013 I published an article titled, “5 Reasons Quarterback Michael Vick Stays The Eagles Starter.” Obviously, this wasn’t even intended to be an evergreen topic. But when the inevitable happened, and Michael Vick’s time with the Eagles came to an end, I didn’t take the article down. Instead, I re-titled it, “Michael Vick Was Good for the Eagles in 2013,” and believe it or not, it still gets views today!</p><h2 id="d66f">HubPages is not suitable for every article</h2><p id="8483">You may have picked up on the fact that when referring to my Medium content I call it a story, but I speak of my HP content as articles. That’s not an accident. Rather, that difference in terminology highlights a very real difference in approach for the two platforms.</p><p id="c16e">Medium really does want you to tell a story — the more personal and immediate the better. HubPages, on the other hand, is looking for magazine-style articles on topics that people are using search engines to look for. So, to be successful on HP you need to develop good SEO (search engine optimization) skills, choose subjects that people are searching for, and write in-depth content (800 words or more) on evergreen topics.</p><p id="a5c0">One of the great things about Medium is that it has a built-in audience that can be enticed to read your story if the headline or description catches their interest. But to be successful on HubPages, you must choose topics that people are already interested in, and that they are actively searching for.</p><p id="9e7b" type="7">You can write the most brilliant and stimulating article since Hemingway, but if nobody is asking Google about that topic, your article simply won’t be seen.</p><h2 id="91e6">HubPages is not for every writer</h2><p id="9db6">I started this story by saying that if you are a good writer, you ought to be on HP — emphasis on <b><i>good</i></b>. On Medium you can basically publish anything you want, no matter its quality level. That’s not the case with HubPages. Every submission is evaluated for quality, and if it doesn’t meet minimum standards, it won’t be published.</p><p id="a907">HubPages is not a single site, but a network of sites — 30 of them at the time of this writing. The site with the lowest quality bar is hubpages.com. If your article is relegated to hubpages.com, it will be online and viewable, but it won’t be visible to search engines, and it cannot earn any money.</p><p id="9de2">The next level up is discover.hubpages.com. Articles on this site do turn up in searches and can be monetized. But because the overall quality of the content on

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the site is not that great, Google and other search engines tend not to rank its articles very highly in their search results. So, it’s difficult to get any significant amount of what’s called “organic” traffic (views from search).</p><p id="a75d">The 28 top-level sites in the HP network, such as owlcation.com and pethelpful.com, are reserved for content that meets HP’s highest quality standards. Each of these “niche” sites focuses on one or more specific topic areas. Because all the content is (presumably) of excellent quality, articles on these sites tend to rank relatively highly in search results, and thus offer the greatest potential for views and income.</p><p id="dc98" type="7">One thing I really like about HP’s approach is that the results writers get is entirely in their hands.</p><p id="44e1">On Medium, to get the best results your article needs to be curated (or “distributed”). The problem is that curation seems to be a hit-or-miss proposition — excellent stories are often overlooked by curators.</p><p id="7b85">But that doesn’t happen on HubPages. Because every article is individually evaluated using standardized, objective criteria, and HP benefits by publishing as many as possible on niche sites, good writing is almost never overlooked.</p><h2 id="47ac">Success on HubPages requires significant time and effort</h2><p id="601d">Most of the complaints I see online about HubPages seem to come from writers who are not used to producing the kind and quality of content that makes for success on HP network sites. For example, the advice that’s frequently given to Medium writers that they should aim at publishing at least one story every day makes absolutely no sense in the HP context. You simply cannot consistently produce high-quality long-form content in a couple of hours.</p><p id="e8e5">But for those willing to put in the time and effort, the rewards can be substantial.</p><h2 id="f407">HubPages is the best site for continuing passive income</h2><p id="699e">The payout amount on HP (the amount you must accumulate before you’ll be paid) is $50. Payout is monthly, and if you don’t have$ 50 in any month, your total will carry over to the next month.</p><p id="142b">That month-to-month continuing income is HP’s greatest strength.</p><p id="026c" type="7">Once you have a good collection of articles published on HubPages, they’ll continue producing income every month.</p><p id="ab4a">Even if you don’t write anything new at all, your previously published articles can provide you with ongoing passive income for years to come.</p><h2 id="4827">Is HubPages right for you?</h2><p id="4eec">As I’ve said, HubPages isn’t for every writer — you may simply not want to write the kind of content that succeeds there. But if writing high-quality, long-form, magazine-type articles is something you’re interested in, you should seriously consider <a href="https://hubpages.com/_22b0giu2hbo0u/user/new/">HubPages</a>.</p></article></body>

Why You Should Be Writing for HubPages

Medium may not be the best option for everything you write.

If you are a good writer, you should be writing on HubPages. Not instead of on Medium, but in addition to Medium. Why?

Take a look at the stats for one of my Medium stories:

Lifetime Earnings: $9.15

So far, this story has earned me $9.15. And that’s almost certainly all I’ll ever get for it, no matter how many thousands of additional views it may receive in the future. If, for example, it were to reach 100K views in the next few months, I might see a few more pennies added to the total, but that’s about all.

The problem is that most of the readers of this story are from outside of Medium — of its more than 9.5K total views, only 131 are internal. As you know, Medium only pays for internal views. So, because there’s no reason to expect any significant increase in internal readers, I can be pretty sure that the future earning potential for this story has already hit zero.

But what if I’d published it on HubPages instead of Medium?

HubPages would have paid 3X as much!

One of my articles on HubPages has a total of 9,625 views, which makes it a good comparison for my Medium story. HubPages (HP) stats don’t list lifetime earnings for individual articles, but based on earnings totals for all my HP content, I estimate that this one has earned about $29.34 so far.

And here’s the great thing: it’ll keep on earning, bringing in more income with every additional view that comes in the future. That’s because HubPages earnings are generated by ads, not by member fees. So, every additional view earns a small income from the ads that are placed on the page. And over time, that adds up.

HubPages is great for evergreen content

I first published my HP article in 2014, so it hasn’t exactly been a star performer. Right now it’s getting just over 100 views per month. But because it’s evergreen, meaning that it’s about a topic that readers will remain interested in over time, the likelihood is that it will keep on generating income for years to come.

HubPages content can keep earning for years into the future.

Of course, there are fluctuations in the number of views an article receives from month to month. But one thing I’ve noticed about my HP content is that the views received by an article over a month’s time almost never go to zero.

For example, in 2013 I published an article titled, “5 Reasons Quarterback Michael Vick Stays The Eagles Starter.” Obviously, this wasn’t even intended to be an evergreen topic. But when the inevitable happened, and Michael Vick’s time with the Eagles came to an end, I didn’t take the article down. Instead, I re-titled it, “Michael Vick Was Good for the Eagles in 2013,” and believe it or not, it still gets views today!

HubPages is not suitable for every article

You may have picked up on the fact that when referring to my Medium content I call it a story, but I speak of my HP content as articles. That’s not an accident. Rather, that difference in terminology highlights a very real difference in approach for the two platforms.

Medium really does want you to tell a story — the more personal and immediate the better. HubPages, on the other hand, is looking for magazine-style articles on topics that people are using search engines to look for. So, to be successful on HP you need to develop good SEO (search engine optimization) skills, choose subjects that people are searching for, and write in-depth content (800 words or more) on evergreen topics.

One of the great things about Medium is that it has a built-in audience that can be enticed to read your story if the headline or description catches their interest. But to be successful on HubPages, you must choose topics that people are already interested in, and that they are actively searching for.

You can write the most brilliant and stimulating article since Hemingway, but if nobody is asking Google about that topic, your article simply won’t be seen.

HubPages is not for every writer

I started this story by saying that if you are a good writer, you ought to be on HP — emphasis on good. On Medium you can basically publish anything you want, no matter its quality level. That’s not the case with HubPages. Every submission is evaluated for quality, and if it doesn’t meet minimum standards, it won’t be published.

HubPages is not a single site, but a network of sites — 30 of them at the time of this writing. The site with the lowest quality bar is hubpages.com. If your article is relegated to hubpages.com, it will be online and viewable, but it won’t be visible to search engines, and it cannot earn any money.

The next level up is discover.hubpages.com. Articles on this site do turn up in searches and can be monetized. But because the overall quality of the content on the site is not that great, Google and other search engines tend not to rank its articles very highly in their search results. So, it’s difficult to get any significant amount of what’s called “organic” traffic (views from search).

The 28 top-level sites in the HP network, such as owlcation.com and pethelpful.com, are reserved for content that meets HP’s highest quality standards. Each of these “niche” sites focuses on one or more specific topic areas. Because all the content is (presumably) of excellent quality, articles on these sites tend to rank relatively highly in search results, and thus offer the greatest potential for views and income.

One thing I really like about HP’s approach is that the results writers get is entirely in their hands.

On Medium, to get the best results your article needs to be curated (or “distributed”). The problem is that curation seems to be a hit-or-miss proposition — excellent stories are often overlooked by curators.

But that doesn’t happen on HubPages. Because every article is individually evaluated using standardized, objective criteria, and HP benefits by publishing as many as possible on niche sites, good writing is almost never overlooked.

Success on HubPages requires significant time and effort

Most of the complaints I see online about HubPages seem to come from writers who are not used to producing the kind and quality of content that makes for success on HP network sites. For example, the advice that’s frequently given to Medium writers that they should aim at publishing at least one story every day makes absolutely no sense in the HP context. You simply cannot consistently produce high-quality long-form content in a couple of hours.

But for those willing to put in the time and effort, the rewards can be substantial.

HubPages is the best site for continuing passive income

The payout amount on HP (the amount you must accumulate before you’ll be paid) is $50. Payout is monthly, and if you don’t have $50 in any month, your total will carry over to the next month.

That month-to-month continuing income is HP’s greatest strength.

Once you have a good collection of articles published on HubPages, they’ll continue producing income every month.

Even if you don’t write anything new at all, your previously published articles can provide you with ongoing passive income for years to come.

Is HubPages right for you?

As I’ve said, HubPages isn’t for every writer — you may simply not want to write the kind of content that succeeds there. But if writing high-quality, long-form, magazine-type articles is something you’re interested in, you should seriously consider HubPages.