What to do if your business turned you into it’s bytch
What to do if you hate your business
Ever feel like you created Frankenstein in your business? This means the very thing you decided to create, nourish, and love will be the same thing that destroys you, your life, and your family.
I’ve been there.
It’s a widespread occurrence among solopreneurs looking to grow their business.
I’m going to tell you a story.
My private client told me about a situation between him and his wife.
A few weeks ago, while enjoying his time off on the weekend, he got a call from a prospect.
His business, being a local service-based business, is one where he has to go out to the property to provide a quote for the requested work.
“I told the person that I don’t work weekends.”
He repeated this to the prospect several times because they wanted him to come out now. They eventually relented and agreed to meet him a day later in the week when he was out in that area.
Now it gets fun.
When he got off the phone, his wife said, “I can’t believe you’re going to pass up that opportunity to make money.”
“I don’t work the weekends, honey.”
“So, it’s a chance to make money, and somebody else may get it.”
“I understand that; I work all week and enjoy having the weekends off.”
According to him, the conversation gets even more heated as his wife raises her voice and goes, “Well, I have to work the weekends in my business! You do what you have to do!”
“I know you do, honey; it’s just that you can control when you do and don’t work in your business. You could decide if you don’t want to work the weekends. It’s your business.”
She disagreed with that statement, saying that she can’t take it off due to how certain things are structured or something to that effect.
The point is that she felt controlled by her business, not her controlling it.
When I first started, I thought the same thing — Jumping at the sound of a client call. Heart racing at the ting of a client texting.
Your business has a way of making you a bytch more than you leading it.
So, how can one take back their power from the monster they created? How can you stop clients from controlling your every waking moment?
Why do we get like this in the first place?
It comes from fear.
Fear of losing clients and not being able to gain more of them. You can’t figure out why some stay and others stray.
The way to overcome this is simple. It’s so tied up in emotion, though, that most of us struggle for a long time to overcome it.
Sometimes, I can beat it; sometimes, it locks me up. When this issue of bytchness isn’t addressed, you lower prices at the drop of a hat, onboard less-than-ideal clients, and spin your wheels chasing clients.
This one time, I got yelled at by a client and my ex-wife simultaneously because I took on a job I had no business doing outta fear.
The way to overcome it is to:
Detach from the outcome.
I talk about it all the time. Most internet gurus give you nothing but outcomes to focus on.
“Make X per month.”
“Get clients on demand.”
“Quit your job and punch your boss by tomorrow.”
These get-rich-quick marketers fooled everyone by pushing your attention on an outcome instead of a system.
Talking with a former lawn business owner the other day reminded me of that point.
He said he wasn’t the smartest or brightest but sold his business after making $1.5M in a year from simply having a system in his company.
Want a system for success?
