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Abstract

-hub">referral marketing.</a>If every member of said group voted on an agreed upon referral percentage to operate under, it would incentivize other members of the group to work just as hard selling the group members as they do themselves.It would allow us all to generate more business for ourselves, while also having a bit of a passive income to rely on when work is light.Let’s work through an example of how such an arrangement would play out.Let’s make it easy with the numbers and say 5 percent of the first payment, and then 1 percent of every payment after that for as long as the referred relationship lasts.Now, those numbers aren’t going to make anyone involved rich, but that’s not the goal.The goal is to have the sales team of 9 other folks in the group who know exactly what you offer and how to sell you if what you do is a fit for their client.I like the referral concept because it allows everyone involved to build a little passive income stream while also helping their freelancing colleagues get more business. Everybody eats, and we all build great relationships with each other while doing it.<h2 id="b6a8">Why I’m

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All-In on this Business Model</h2>I aim to be more than a ghostwriter for my clients. My goal is to be a true consigliere. A person who is a trusted confidant and asset in any decision-making process.I had an epiphany about three years ago, when I left my brief foray into agency life. I decided to stop trying to be a Swiss-army knife who could do everything in the digital marketing stack.Instead, I started to think of my professional network as the Swiss Army knife.Ghostwriting services tend to cause a desire for things like social media management, web development, branding, high-level business strategy, and a slew of other things.I have realized that my greatest professional joy has come from when I was able to recommend someone from my network to a client, and that person delivered great work.This is where the crux of my idea comes from. I want to build a group of freelancers who all agree that referrals are powerful enough to pay each other for.Let’s upsell each other to our clients. I think it is the best business model for all of us moving into 2022 and beyond.What do you think?</article></body>

What if Freelancers had Sales Teams?

A different business model for service entrepreneurship

I attended a Twitter Space the other day, Hosted by Maiko Sakai (@MaikoSakaiBiz) and Amy Knightley (@AKnightleyMKT), that was on having an abundance mindset in the sales process.

All of the amazing insights and strategies on selling from an abundance mindset got my gears turning:

What if freelancers had sales teams?

A Different Approach to the Solo Entrepreneur Business Model

Imagine if you had a group of other freelancers who always had an eye out for work that fits what you do?

I think this is achievable through a modified version of referral marketing.

If every member of said group voted on an agreed upon referral percentage to operate under, it would incentivize other members of the group to work just as hard selling the group members as they do themselves.

It would allow us all to generate more business for ourselves, while also having a bit of a passive income to rely on when work is light.

Let’s work through an example of how such an arrangement would play out.

Let’s make it easy with the numbers and say 5 percent of the first payment, and then 1 percent of every payment after that for as long as the referred relationship lasts.

Now, those numbers aren’t going to make anyone involved rich, but that’s not the goal.

The goal is to have the sales team of 9 other folks in the group who know exactly what you offer and how to sell you if what you do is a fit for their client.

I like the referral concept because it allows everyone involved to build a little passive income stream while also helping their freelancing colleagues get more business. Everybody eats, and we all build great relationships with each other while doing it.

Why I’m All-In on this Business Model

I aim to be more than a ghostwriter for my clients. My goal is to be a true consigliere. A person who is a trusted confidant and asset in any decision-making process.

I had an epiphany about three years ago, when I left my brief foray into agency life. I decided to stop trying to be a Swiss-army knife who could do everything in the digital marketing stack.

Instead, I started to think of my professional network as the Swiss Army knife.

Ghostwriting services tend to cause a desire for things like social media management, web development, branding, high-level business strategy, and a slew of other things.

I have realized that my greatest professional joy has come from when I was able to recommend someone from my network to a client, and that person delivered great work.

This is where the crux of my idea comes from. I want to build a group of freelancers who all agree that referrals are powerful enough to pay each other for.

Let’s upsell each other to our clients. I think it is the best business model for all of us moving into 2022 and beyond.

What do you think?