Summary

The article outlines four non-monetary reasons for writing online: the enjoyment of the creative process, using writing as a framework for learning, the accountability that comes with having an audience, and the connections made through shared interests.

Abstract

The author emphasizes the intrinsic rewards of online writing, beyond financial gain. Writing serves as a personal journey where the act of putting thoughts into words, often accompanied by a comforting cup of coffee, brings satisfaction. The author's niche in Canadian football schemes and techniques illustrates the joy of writing about a passion. The process of writing a weekly newsletter creates a structured approach to learning more about one's niche, as teaching requires a deep understanding of the subject. Public accountability motivates consistent production, even when writing feels challenging. The connections formed with readers provide valuable insights and networking opportunities within the field. Ultimately, the author argues that the true reward of writing online is the enjoyment derived from engaging with a topic one loves, making the endeavor worthwhile regardless of financial success.

Opinions

Writing online is a fulfilling experience that transcends the pursuit of income.
The author finds pleasure in the routine of coffee and writing, signifying a comfortable and content state of mind.
Despite the need for editing and refinement, the author appreciates the entire writing process, including the satisfaction of well-crafted content.
The author's niche is a specialized area with a limited audience, yet this does not diminish the enjoyment of writing within it.
Writing provides a framework for continuous learning and mastery of the subject matter.
Accountability to an online audience encourages consistent writing habits and helps overcome the occasional monotony of writing.
Engaging with readers through a newsletter fosters positive and productive conversations, enriching the author's understanding and network.
The author advocates for writing about topics of personal passion, suggesting it leads to a more enjoyable and energizing writing experience.

Top Four Reasons to Write Online (That Don’t Include Making Money)

Enjoy the journey

Nothing like a fresh cup of coffee.

I like to pull the mug out from under the machine the second it’s complete.

Take a sip while it’s still piping hot.

I’m drinking one now as I put these words down. In the quiet of my office. Comfortable, content.

It’s a great feeling.

I’ll need to do some editing after the fact, for sure. These sentences are not coming out the way you’re reading them. I’ll have to cut, slash, rebuild.

But I enjoy all the different parts of it.

And that feeling you get once everything has been formed and shaped in just the right way? That’s a good feeling.

My niche is a tight one:

Canadian football schemes and techniques, written for Canadian football coaches.

There are only a few of us out there, so my audience will never get big.

Still, I enjoy it. And not for the money. (I’ve made very little money so far with my writing).

But there are other reasons I do it.

Like these:

Framework for Learning

The thing about my niche is that no one will ever have it completely figured out. There’s always something new to learn.

(I’m guessing your niche is similar.)

Writing a weekly newsletter provides a great framework for learning.

Each week I select a topic, no matter how narrow, and dig into it.

Through the process of writing down what I know, I always end up learning something new.

Even if it’s just through reflection.

You need to have a good grasp of a topic before you can explain it to others.

This is where the learning happens.

Accountability

Of course, I could achieve some of these benefits by writing privately, for myself.

But then there’s no accountability. I could miss a day, and no one would notice.

When you have an online audience (regardless of its size), there’s an added incentive to produce.

Along with all the great aspects of writing, all writers know it can sometimes be a grind.

Being accountable to a readership helps plow through those hurdles and get the fingers moving again.

Making Connections

This has been one of the best byproducts of my newsletter.

I’ve had so many readers reach out to chat.

(And 99% of the conversations have been positive and productive.)

It’s great connecting with people from across the country to hear about other ways of doing things.

It’s another avenue for learning and growth, and a great way to network in your field.

Enjoyment

Here’s the other secret:

Writing about a topic you love is really, really fun.

Some people have never done it.

All through school they make us write about topics we care nothing about.

But when it’s something you’re passionate about, it’s a different world.

That’s not to say it’s roses every day.

There will be times when you sit down at the keyboard feeling bogged down, sluggish.

But if you can push through those moments, there’s a fountain of energy on the other side.

Try it and see.

Final Thoughts

There are numerous advantages to online writing that don’t have a dollar sign attached to them.

It’s the process.

It’s the act itself.

Learn to enjoy that part of it.

Even through the slow days. Through the grind.

Then you’ve already won.