avatarDon Martin, real-life writer

Summary

The web content outlines three key reasons why self-publishing on one's profile can be more beneficial than creating a separate publication: personal branding, flexibility and ease of operation, and a direct connection with readers.

Abstract

The article emphasizes the advantages of self-publishing on an individual's profile over establishing a distinct publication. It argues that personal branding is more effectively achieved when content is directly associated with the author, enhancing their recognition as a thought leader. Additionally, self-publishing offers greater content flexibility, allowing writers to explore various topics without adhering to a specific theme. The simplicity of managing one's own profile also provides more control over publishing schedules. Furthermore, self-publishing fosters a direct and personal connection with the audience, as readers follow the author and receive notifications about new articles, which can lead to a more loyal readership. The article concludes by suggesting that the choice between self-publishing and creating a publication should align with the writer's strategy and personal goals.

Opinions

  • Self-publishing on a personal profile is advantageous for building a personal brand and establishing oneself as a thought leader.
  • Writers have more flexibility and ease of operation when self-publishing, as they can cover a variety of topics and manage their content without the constraints of a publication theme.
  • A direct connection with readers is fostered through self-publishing, which can result in a more engaged and loyal audience.
  • The decision to self-publish or create a publication should be based on the writer's individual writing strategy and the impression they wish to make on their readers.
  • Some writers may benefit from a hybrid approach, using both personal profiles and publications to cater to different content themes and audiences.

Three Quick Reasons to Self-Publish on Your Profile vs Creating Your Own Publication

One is a little easier.

Photo by Tony Hand on Unsplash

There are several reasons you will find it better to simply publish to your own profile instead of creating a publication of your own. Here are three.

1. Personal Branding

Self-publishing on your profile allows you to build a personal brand. Readers associate your content directly with you, and if you’re looking to establish yourself as an individual thought leader, this approach can be effective.

2. Flexibility and ease of operation

Self-publishing on the old profile offers more flexibility in terms of content variety. You can write about diverse topics without being controlled by a specific publication theme. This can be advantageous if you prefer to explore a range of subjects. Managing your own profile is much simpler than running a publication and you have more control over the content you publish and when you publish it.

3. Direct Connection with Readers

When you self-publish, readers follow you specifically. This can create a more direct and personal connection with your audience. Your followers receive notifications about your new articles, fostering a loyal readership.

Last words

Ultimately, the choice between creating a publication and self-publishing on your own profile depends on your writing strategy and personal preferences. Some writers even combine both approaches, using a publication for certain themes and their profile for more diverse or personal content. Consider your own goals and the impression you want to make on your readers as you make this decision.

⭐Want to read something to help you become a better writer, and not make your eyes glaze over. GO HERE. Will not cause eye trouble.

ABOUT THE AUTHOR: Don’s a keen observer and prolific reporter of truth, common sense, humor, & life. He’s a WRITER and humorist, sometimes serious, sometimes tongue-in-cheek. He lives in Nashville, TN. He publishes help pieces every weekday morning. Real-life Writing & Real-life Real Estate.

Writing
Writing Tips
Readers
Publications On Medium
Recommended from ReadMedium