avatarAfzal Badshah, PhD

Summary

The text recounts personal memories and cultural significance of the BBC Urdu Service during the author's childhood, emphasizing its widespread popularity and influence on society.

Abstract

The author shares a nostalgic reflection on the BBC Urdu Service, recalling how the radio broadcast was an integral part of daily life. From the sounds of the BBC accompanying morning routines to its role in bringing global news to local gatherings, the service was a unifying force. The article highlights the deep connection listeners had with the BBC, with even the elderly and infirm making efforts to tune in. The popularity of the BBC was such that Iranian radios, known for their durability, became a common household item, often decorated as a symbol of fashion and pride. The BBC transformed the world into a global village, fostering discussions on international matters rather than today's focus on local politics. Despite the shift from radio to digital media, the author's habit of engaging with BBC content persists, reflecting a lifelong attachment to the service.

Opinions

  • The BBC Urdu Service held a significant place in the author's life, serving as a morning ritual and a source of global connection.
  • The radio's appeal transcended age and ability, with special arrangements made for the elderly to access the BBC broadcasts.
  • The Iranian radio was not just a device but a cherished object, often embellished to reflect personal style and status.
  • The BBC's role in shaping public discourse is noted, with a contrast drawn between past international focus and the current preoccupation with domestic politics.
  • The author expresses a deep-rooted loyalty to the BBC, maintaining the habit of frequenting the BBC website as a modern-day equivalent to the radio broadcasts of their youth.

This is B.B.C Urdu Service!

Childhood memories with BBC radio services

Photo by Skylar Kang from Pexels

After hearing my mother’s voice in the morning, the first sound I heard in my ears — was the BBC Urdu service. And when I opened my eyes, I saw my father, shaving his beard for the morning army parade, with the radio on the table. Radio was extremely popular at the time, and everyone had to have one. The BBC’s services were extreme, and only a small percentage of the population was unaware of or did not listen to them. They were most likely those who did not have access to a radio.

The BBC was such a compelling radio station that even old people who could barely hear, didn’t even have the strength to tune in it — listened to it regularly. It was the responsibility of a special person at home to tune the BBC services for them. When I went to school in the summer, an old man who had nothing to do with life’s activities, listened to the BBC with the radio up to his ear on the walkway near his house.

Iranian radios, which were very durable; were mostly used these days. This radio was so popular that almost everyone carried it. To go somewhere, to participate in any program, everyone had to have a radio. Some fans would decorate the whole radio with beautiful quilts and beautiful embroidering on the quilts. There were plenty of fans who adored radio with pearls. Having such a decorated video was a fashion.

Photo by Arianne Cresta Corpuz from Pexels

After an evening that lasted until midnight, men used to sit, which was one of the most beautiful moments and memories of that time. In the midst of the gossip, there had to be silence for the BBC programme, and there was no way that someone’s voice would emerge from the crowd. A pin-drop silent for BBC news bulletin. In the winter, sitting in such a party around the fire is an experience not to be forgotten.

In terms of news, the BBC transformed the world into a global village. That global village was a different one — we have today. If two people meet today, they talk about the country’s political situation because that is what the media is showing us today. We are watching something that does not exist. However, they used to discuss international issues at those gatherings.

Photo by Arianne Cresta Corpuz from Pexels

I still visit the BBC website several times a day, despite the fact that we are no longer in the radio age. My habit of reading and listening to the BBC has become so ingrained in my mind that I can only stop when I die. Nobody would have told me that, BBC fans prefer to read journalism, not computer science.

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