These Are The Most Popular Tags on Medium (Updated)
Get more exposure with the appropriate use of tags
Tags are one of the key factors that determine the success of your story on Medium. The use of appropriate tags will take your stories from gathering a few views to hundreds, if not thousands.
Sure, there are other factors that will play a key role in whether your story performs well. Like the headline, featured image, the story itself, its formatting, etc. But tags are the post-production factors that you can’t ignore.
The use of appropriate tags will give your stories better exposure throughout the platform. So, it's important to do your tag research before you hit the publish button.
Adding relevant tags to your post will help with its discoverability around the platform.
How to choose the best Medium tags
People don’t follow tags, they follow topics instead. Everything on Medium is arranged as topics. It is also important to understand that Medium doesn’t work like other platforms. Instead of choosing specific tags, you should prefer a broader one.
If you pick a broader and inclusive tag, you are more likely to be exposed to a wider audience. Here are a few tips to pick up the best tags for your story:
- Go to Medium’s topic list and write every topic that sounds relevant to your story
- Write the topics in order of the most relevant to least relevant.
- When you type in the tag on Medium, you’ll see a number next to it. Pick the ones with higher numbers.
Most Popular Tags on Medium
Medium has not put the list of the best tags out anywhere. Therefore, it is up to us writers to find the best tags and use them in our stories. As I have already told you, people on Medium follow topics, not tags. So, to find popular tags you will have to find the tags with most stories. The more the stories are published in a particular tag, the more popular it is.
The simple way to find the popularity of tag is by searching tags on Medium. Here’s an example:

As you can see, ‘writing’ is one of the most popular tags on Medium. There are 348k stories written under the ‘writing’ tag. This simply means if you publish under the ‘writing’ tag, you have a chance of being exposed to a wider audience.
Here is a list of the most popular tags under different topics:
Arts & Entertainment
- Art (158K)
- Poetry (487K)
- Books (128K)
- Photography (132K)
- Humor (152K)
- Fiction (151K)
- Gaming (100K)
- Podcast (78K)
Culture
- Travel (343K)
- Philosophy (94K)
- Culture (146K)
- Food (173K)
- Sports (250K)
Equality
- Feminism(75K)
- Women (104K)
- Reading (50K)
- LGBTQ (59K)
- Racism (63K)
Health
- Health (393K)
- Mental Health (221K)
- Fitness (95K)
- Depression(69K)
Industry
- Startup (500K)
- Marketing (303K)
- Design (274K)
- Business (327K)
- Economics (69K)
- Leadership (174K)
- Finance (156K)
- UX (143K)
- Investing (107K)
- Work (82K)
- Blog (78K)
- Venture Capital (60K)
- Blogging (55K)
- Social Media Marketing (52K)
- Media (52K)
- Medium (28K)
Personal Development
- Life Lessons (476K)
- Self-Improvement (355K)
- Writing (348K)
- Entrepreneurship (344K)
- Productivity (192K)
- Inspiration (148K)
- Personal Development (143K)
- Creativity (135K)
- Motivation (108K)
- Money (100K)
- Mindfulness (86K)
- Management (55K)
- Writing Tips (47K)
Politics
- Politics (509K)
- Blacklivesmatter (55K)
- Immigration (36K)
Programming
- Programming (202K)
- Machine Learning (163K)
- Web Development (157K)
- Data Science (136K)
- Software Development (128K)
- Android (93K)
- Python (90K)
- Coding (60K)
- React (54K)
- User Experience (47K)
- UI (35K)
Science
- Science (104K)
- Climate Change (82K)
- Psychology (130K)
- Research (36K)
Self
- Life (553K)
- Love (371K)
- Relationships (233K)
- Family (110K)
- Self (117K)
- Parenting (102K)
- Spirituality(101K)
- Beauty(60K)
- Lifestyle(79K)
Society
- Education(342K)
- History(104K)
- Society(50K)
- Social Media(250K)
Technology
- Blockchain (503K)
- Technology (368K)
- Cryptocurrency (357K)
- Tech (200K)
- Artificial Intelligence (151K)
- AI (71K)
- Cybersecurity (60K)
- Privacy (43K)
What tags should you focus on?
While it's true that using a more popular tag exposes your story to a wider audience, it also becomes difficult to encourage the click-through rate because of the different interests of the audience. So, a better strategy is to select one or two relevant broad tags and use the remaining tags to be more specific.
This will help you with both discoverability and click-through rate, which ultimately contributes to virality.






