NEWSLETTER
The Secret to Overcoming Procrastination and Getting Sh*t Done
February 14th edition of the Ma(n)ximize newsletter

The internet is rampant with articles on overcoming procrastination, but very few of those address the real problem.
You aren’t procrastinating because you’re lazy, unmotivated, lack discipline or are short on willpower — there’s something much deeper at play.
Cleanse Your Dopamine Receptors
The neurotransmitter dopamine is our body’s natural reward system.
Ideally, when you do something worthwhile, your body goes, “Fuck! Good job, son! Here’s a pat on your back and a rush of dopamine.”
But today’s twisted society has capitalized on dopamine — be it through infinitely scrollable social feeds, unbelievably diverse porn, or deliciously vivid colors.
After a dopamine flooding Netflix or IG reel binge paired with a bag of Doritos, how will you find the drive to eat a salad or study for an exam?
The Key to Making Boring Things Exciting
When you taper off the “exciting” things, your dopamine receptors will be desensitized and you’ll be able to enjoy boring things.
Productive activities like working out, reading, writing, studying, journaling, or working on a project will actually fill you up with pleasure.
This time, the dopamine release will be a joyous sigh of relief rather than a guilty whiff of pleasure.
Abruptly quitting your regular “fun” activities can be hard, so here’s what I want you to do:
- Sort your daily activities from most pleasurable to least.
- Pick the most pleasurable activity and reduce its duration or intensity.
- Do the same with the second activity. Then the third.
- Within the first week, you should have tapered off at least the first 4 items.
I’ll bet my life that by then your hunger to do things will be off the charts.
Then, try a 3-day dopamine fast — where you abstain from all dopamine triggers and let only productive activities dictate your dopamine releases.
The end goal is to be completely off social media, quit porn, limit masturbation to no more than once a week, carefully curate your YouTube subscriptions, and stop watching TV.
Then, you’ll be able to write an article like this at the end of an insanely exhausting day despite zero drive.
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