ILLUMINATION Strategy
The Second Milestone Achieved
Commencing next milestone based on reader feedback
Our first milestone was to create our baseline and reach to 1000 readers. We achieved this a week ago. Today, we achieved our second milestone. We have now over 2000 readers following our publication. Congratulations to our writers for our community success achieved in such a short time.
How can we sustain our success and what do we need in the next milestone?
We need to make additional adjustments to address the growing demands. Number of our readers are rapidly growing. New readers expect new topics and new insights. We need more variety and diversity with excellence.
I am pleased that several readers approached us, providing feedback in various means. This feedback is useful for our plans. Based on the feedback obtained from our readers, I want to introduce a few ideas and recommend some actions for our writers.
The primary reason we had so many readers in such a short time-frame was the value we added to our readers.
What kind of values did we give to our readers so far?
There are five key points highlighted in the feedback.
The summary of the feedback:
1. Variety of topics by an increasing number of writers from a wide range of expertise areas
2. The growing number of articles each day in eclectic topics
3. Improved quality in content using different writing styles
4. Easy access to content with curated lists and featured content by other writers
5. Strong engagement in community expanding the ideas with different perspectives
These five points are our key strengths so far.
Therefore, we need to build our success on these capabilities.
In our next milestone, we will further increase our variety with the addition of new writers. We need a collective and concerted effort to grow our community. Each of us needs to take personal responsibility for our success. This is the secret to the community growth and success.
What can we do practically?
All of us need to reach out at least one new writer from our followers and invite them to our community. We need to keep promoting our value. Medium is so big and so complex that unless we promote proactively, members can hardly find us. We don’t leave our success to chance. We create opportunities with a proactive approach.
Currently, we have around 230 writers. If each writer brings a new writer each day, we can multiply number of our writers resulting in more variety and diversity in our community. Increased number of writers also means an increased number of readers.
Here are a few tips to re-iterate:
Informing writers who follow us in a relevant and meaningful way is an excellent approach to growth.
Adding our publication in our signature with a hyperlink can help other writers to discover us.
Sharing our progress regularly in an article with facts can be credible and compelling.
We continue sharing our own articles and articles of other writers in social media frequently.
One key fact is that our readers enjoy the variety of the topics we cover and they expect more. When I asked some readers for their interest areas, they provided me useful points.
The following are the points that you can consider in your writing plan. You can customize these points based on your writing strategy, goals, and objectives. These are general ideas for your consideration. Some of them may not apply to some of us. My aim is to give you options to consider so that you can tailor them to your needs.
How to solve a common problem in your expertise area
Local news and progress from your geography which may be attractive to wider society
New tools and techniques
Personal experience for improvement
Practical tips for productivity
Book or article summaries for important topics
Movie reviews
New business ideas
Freelancing tips
Remote work ideas
Writing tips
Fitness tips
Information on artistic activities
Product and service reviews
Special recipes
Scientific and technological discoveries
Inspirational and motivational ideas
Learning tips
Health improvement
Lessons learned from personal experience
Thought-provoking ideas with what-if scenarios
By considering these points we can update our writing plans.
Our readers are expecting variety coming from real life experiences.
In our next milestone, we aim to give more options to our readers.
Our creativity is the best asset to add value to our readers and contribute to our growth and success.
Here is a quick snapshot of publication stats today
107,030 minutes of read
110,220 views
2060 followers
1,090 new visitors
230 writers
48 editors — content curators
1000+ articles submitted
Articles we created and shared within last 24 hours
Featured article for today
Each day we feature an article.
Our editors selected an article from Arthur G. Hernandez who is one of the most engaging and contributing members of our community. Our aim is to make this article go viral so let’s support as much as possible.
Introductions
Our writer Mike Schoenhofer introduced himself.
Other writer profiles can be accessed from the attached link.
Medium Topics
The following article was distributed to topics. I enjoyed Ryan’s creativity in this article. Congratulations.
Why Do We Make Art? By Ryan Frawley distributed to #creativity #art
Invitation to new writers
If you want to join our growing and supportive community as a writer, please leave a message on our FAQ document. We are a writers’ community. We curate and amplify valuable content for creating awareness and visibility to extended audiences.
Connect with ILLUMINATION editors and writers
You can connect our editors and writers by clicking on their Medium accounts provided below. By following them you can access their materials easier. Our community of writers know importance of reciprocity hence they can follow you back to create synergy.
