The Frustrations of Starting Your Freelancing Business.
It’s not an Overnight Success Story.
As mentioned in my previous article, A Lesson About Copywriting For Non-English Speakers. | by Christina Szeman | Readers Hope | Oct, 2021 | Medium, I did get a comment saying that my website isn’t in Business English. Well, it’s supposed to be a freelance copywriting site, not an economic or technological essay. And many businesses want writers to write in conversational English if they’re going to attract customers. But, of course, this is coming from a person who thinks they are just lucky to be writing for four years without much experience.
The website that I have right now has been up for a year, and it hasn’t gotten any clients. But then again, I can copy write for other businesses, except that it’s harder to do that for myself. I am not the only copywriter with this problem. When I get to have some free time, I will correct the grammar in that one.
If you want to help me with my website (And not just the writing part. Although I do like help from a more experienced copywriter), please comment below this article. However, I only allow constructive criticism on it.
Last year, I talked to an Entrepreneur who told me that it might take me 18 months to get my first client. In the meantime, I should get a job (Which I haven’t).
But I know that websites aren’t the only ways to attract clients; social media is too. And there lies another problem, how to write about your business without being too sales-y. I did attend a workshop that mentioned not to do that but to post other things on my business page on Facebook and LinkedIn. The problem is that I don’t know what to write on there. So I guess that I have to change my website and find a way to engage people to hire me.
I found my niche but not my target market. My niche is in podcasting because I have more experience in that. I can even help coach people who want to start one. But who should I gear my expertise to is another question? Plus, I can still help someone with their YouTube video (Thank you, Microsoft, for adding Clipchamp to your upgrade to Windows 11)
I am also thinking about having more than one stream of income. Besides, many celebrities are already doing that with their clothing, makeup lines, and more. On the other hand, I know that most people are working their regular jobs, delivering food via Door Dash, Uber Eats, or doing other gig economy jobs. I can’t drive or ride a bike, so I have to find another way that suits me. Maybe I should be a Content Entrepreneur.
Of course, I am part of the Partner Program here in Medium. But then again, I might get paid lots of money one month and a few dollars the next. I am realistic here.
Taking Online Classes and Workshops.
I have been taking lots of classes and workshops on Copywriting and Entrepreneurship. But, no matter how many courses or workshops I take, I will end up with no clients.
In the last workshop that I was in, I did take one thing away from it. That workshop was about using Social Media for your business. I know that the woman who instructed it mentioned not to sound like a desperate salesperson in all your posts. You can write about anything, as long as it is not too controversial or political. But it is best sometimes to use your persona. For those of you who are not entrepreneurs, the persona in question is a character within the business’s target market they are selling to.
I am currently starting an online class on Job Hunting Strategies for Creatives. Of course, I already know how to look for a job with the regular Job Hunting Workshops. But maybe there is something different when it comes to creatives like me. Yes, even though I am a Copywriter whose niche is podcasting, I am still a creative person.
Now that I think about it, maybe I should take some online courses in Domestika that have to do with Social Media.
But no matter how many courses and workshops I take, I will not follow everything that I learned precisely step by step. I’ve already learned what works for one person might not work for me. But I will get some little nugget out of it as I did with that last workshop.
Nonetheless, I will keep trying to find legitimate ways to make money. So what do you all think? Are there any of you currently in my shoes?
