The Authentic Side Hustle Playbook
How to rethink the term “side hustle” and start a one-person business that transforms your life and helps you achieve complete freedom.

The term “side hustle” bothers me.
What the authentic me wants is a life of complete freedom (full-time) that allows me to leisurely (in a relaxed manner) explore my creative spirit.
The exact opposite of “on the side” and “hustling.”
Here’s how you can do the same:
1) Solve a Problem
Pick an area of your life that needs improvement and set a goal.
It could be anything from losing 50lbs to landing your first acting audition.
2) Document the Process
Set a goal, create a plan, and document the process.
Keep going until you reach your goal.
3) Expand Your Growth
Pick another goal to achieve and repeat step 2.
Self-improvement is a content catalyst.
It’s also the linchpin of all successful creator businesses.
Genuine side hustles – like flipping furniture on Facebook marketplace or driving for Uber – are easy to execute but devour your free time.
A lifestyle business based around your genuine interests creates freedom by its very nature.
I know which one I prefer.
How about you?
About The Author
My name is Evan. I’m a happily married father of three boys who likes to drink black coffee and read Jack Reacher novels. I also love everything about newsletters!
