avatarJeff the Content Profit Coach

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Content Repurposing Strategy

STOP Repurposing!

You can’t just keep throwing something against the wall and hope it sticks…

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Most people hear or read something about content repurposing and think:

“OK, I better repurpose something!”

And then proceed to throw random content against the wall hoping something sticks. Of course this doesn’t work. And it’s insidious.

It’s insidious because something you throw against the wall will eventually stick, causing you to think:

“Oh yay! I’ve found what works! Now I’ll just do more of that!!

Maybe. But not likely.

Your Content Repurposing Strategy

You need a Content Repurposing Strategy. Here’s the best way to begin:

“Repurpose with Purpose”

Create your content with the intention of repurposing your content. You’ll get better results almost immediately.

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Chunk Templates

What the heck is a “Chunk Template?” A Chunk Template is when you deliver your content in naturally occurring chunks of content information.

While any number of “chunks” will do, odd numbers seem to work better online. Thus the glaring gold “3 5 7” above.

“But 3, 5, or 7 what, Jeff?”

I’m so glad you asked!

Here’s 16 ideas to get you started:

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3 Mistakes

5 Barriers

7 Benefits

You get the idea, right?

When you create content in this way it almost repurposes itself.

Almost…

To discover more about “Repurposing with Purpose” you’re invited to catch a mercifully short video on 3 Secrets to Turn a Single Piece of Content in to a $997 Course {and do it over and over again}.”

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Content Repurposing
Repurposing Strategy
Content Strategy
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Content Marketing
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