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nguage” you know they’re paying attention and are engaged.</p><p id="7e07"><b>4 Great Words</b></p><blockquote id="d1cd"><p><i>“I can do this!”</i></p></blockquote><p id="3cb0">I so love to hear that from my readers, students, and members. “I can do this!” means you can see yourself taking your next success steps. This is great thing.</p><p id="783b">And this great thing is accomplished by <b>making things as simple as possible.</b></p><p id="1e45"><b>My buddy Al Einstein has said:</b></p><p id="6476" type="7">“Everything should be made as simple as possible, but not one bit simpler.”</p><p id="7998"><b>Here’s what I mean by simple:</b> what’s the next step, communicated in language people use when they talk to each other?</p><p id="48d7">“Just go create a lead magnet” is not simple, and “just” is a bad 4 letter word in these circumstances.</p><p id="54b8">Simple is take one of your already existing articles and add some action questions at the end, designed to get your reader into action. Now take that article and PDF it.</p><p id="9c8a">There’s your lead magnet. Simple. Doable.</p><p id="ca1a"><b>And here’s a simple invitation:</b></p><p id="ae72"><a href="https://event.webinarjam.com/register/33/0z38qu8x">Join us</a> this Thursday at 1 pm for a Free 2 Hour Stealth Article MasterClass! Because we’ll take the time to coach you through creating your first (or next) Stealth Article, you’ll walk away with a marketing asset you can use right away!</p><figure id="

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956f"><img src="https://cdn-images-1.readmedium.com/v2/resize:fit:800/0*vyvz1Q6Sk_8zqR3B"><figcaption>Photo by <a href="https://unsplash.com/@xangriffin?utm_source=medium&amp;utm_medium=referral">Xan Griffin</a> on <a href="https://unsplash.com?utm_source=medium&amp;utm_medium=referral">Unsplash</a></figcaption></figure><p id="457d"><b>About Jeff Herring</b></p><div id="a3b2" class="link-block"> <a href="https://readmedium.com/i-traded-my-couch-for-a-mouse-10845d479497"> <div> <div> <h2>“I Traded My Couch for a Mouse”</h2> <div><h3>How a Counseling Psychologist Became One of the Good Guys Online</h3></div> <div><p>medium.com</p></div> </div> <div> <div style="background-image: url(https://miro.readmedium.com/v2/resize:fit:320/1*6NEVS18q0RgtrXa6Q80RsQ.png)"></div> </div> </div> </a> </div><p id="e4d9">Thank you for <a href="https://jeffherring.medium.com/subscribe">subscribing to my content</a>. I share content about content marketing, creating the life you want if you only knew how, and creating your dream practice if you only knew how!</p><p id="8bee">If you are new to Medium you can <a href="https://jeffherring.medium.com/membership">join by following this link</a>. A small part of your membership fee will support my content and the many great experts on this platform.</p></article></body>

Profitable Stealth Article Tips

Stealth Articles are Inspirational

“This is so easy, I’ve got to do it!”

Photo by Morgan Sessions on Unsplash

When we last got together you discovered how Stealth Articles provide at least one gold nugget of info you can take action on right away. It still awaits you here.

Today you’re going to discover how to create Stealth Articles that inspire readers to take action. Actions like subscribing, joining, and investing.

The #1 Inspirational Rule

Want to inspire someone? Make it simple and doable. Make it so the reader can see themselves doing what you’re recommending.

“You’re an inspirational gooroo! I can do this!” ~ Cynthia

So let’s break this down. First, she’s speaking some of the language we use in my programs when she uses the word “goo-roo.” I refuse to be called a guru. In fact, I make fun of them. So I spell it “goo-roo.”

When someone “uses your language” you know they’re paying attention and are engaged.

4 Great Words

“I can do this!”

I so love to hear that from my readers, students, and members. “I can do this!” means you can see yourself taking your next success steps. This is great thing.

And this great thing is accomplished by making things as simple as possible.

My buddy Al Einstein has said:

“Everything should be made as simple as possible, but not one bit simpler.”

Here’s what I mean by simple: what’s the next step, communicated in language people use when they talk to each other?

“Just go create a lead magnet” is not simple, and “just” is a bad 4 letter word in these circumstances.

Simple is take one of your already existing articles and add some action questions at the end, designed to get your reader into action. Now take that article and PDF it.

There’s your lead magnet. Simple. Doable.

And here’s a simple invitation:

Join us this Thursday at 1 pm for a Free 2 Hour Stealth Article MasterClass! Because we’ll take the time to coach you through creating your first (or next) Stealth Article, you’ll walk away with a marketing asset you can use right away!

Photo by Xan Griffin on Unsplash

About Jeff Herring

Thank you for subscribing to my content. I share content about content marketing, creating the life you want if you only knew how, and creating your dream practice if you only knew how!

If you are new to Medium you can join by following this link. A small part of your membership fee will support my content and the many great experts on this platform.

Articles
Stealth Articles
Content Creation
Writing
Content Marketing
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