Summary

The website offers free PESTLE, SWOT, and Porter's Five Forces Notion templates for strategic market analysis, with an option to purchase a comprehensive 3-in-1 template for $0.99.

Abstract

The undefined website presents a valuable resource for marketing students and professionals by providing free Notion templates for key strategic analysis frameworks: PESTLE, SWOT, and Porter's Five Forces. These templates are designed to streamline the strategic market analysis process, which is traditionally time-consuming and often reliant on PowerPoint. The author, a recent marketing graduate, created these templates to facilitate the analysis and is offering them for free, with the option for users to support their continued development by purchasing the all-in-one strategic analysis template for a nominal fee. Users are encouraged to sign up for a free Notion account to access the templates and to rate them on Gumroad if they find value in them. Additionally, the author promotes a cost-effective AI service as an alternative to ChatGPT Plus and invites readers to join Medium through their referral link for mutual benefit.

Opinions

The author expresses a clear dislike for using PowerPoint for strategic market analysis, implying it is an inefficient tool.
They believe that Notion's database-driven templates are a superior alternative to PowerPoint, offering simplicity and ease of use.
The author is committed to supporting the writing and marketing communities by continuing to create and share useful content, as evidenced by the creation of these templates.
They value feedback and encourage users to rate the templates on Gumroad to help increase visibility and usage among peers.
The author is open to engagement and offers to answer any questions users may have, providing their Twitter handle for direct communication.
There is an implied opinion that the cost of the 3-in-1 template is reasonable and justified to support the author's work in creating valuable content.
The author endorses an AI service as a more affordable option compared to ChatGPT Plus, suggesting a belief in the importance of cost-effective tools for students and professionals.
The promotion of the author's Medium membership with a referral link suggests they see mutual benefit in growing a community of readers and writers.

Smash Your Marketing Strategy With This Ultimate 3-in-1 Strategic Analysis Template

Free PESTLE, SWOT and Porter’s Five Forces Notion Templates

The essence of strategy is choosing what not to do.

— Michael Porter

I’m a recent Marketing graduate.

In our first week, we learnt how to do strategic market analysis. If you’re a student or you work in marketing — you’ll know the level of work it takes.

Some of the frameworks commonly used include

PESTLE
SWOT
Porter’s Five Forces
BCG Matrix

Like me — you may have found there’s a ton of PowerPoint templates out there. And at least as many opinions on how to complete your analysis. Given that you’ve clicked on the article — it’s fair to assume you already have that knowledge.

You may also agree, PowerPoint sucks. Sooo much. As for finding any other tools or templates — it’s crickets out there. Until now.

I’ve made my own — using Notion. I wanted to make the process as easy as possible for other marketing students and professionals. And I’m making them available for free.

Get your free templates

You’ll need a Notion account. Do that here — the basic, free plan is enough to get you started. PRO version is free to students.

Then head to my Gumroad page where you can download each of the individual templates below — available for free.

Follow instructions on Gumroad to download.

PESTLE Analysis Template
SWOT Analysis Template
Porter’s Five Forces Analysis Template
Ultimate 3-in-1 Strategic Analysis Template — *pay-for version

The Ultimate 3-in-1 Template

The 3-in-1 Strategic Analysis Template, which includes all three tools, is available for a small cost of $0.99. This helps me keep the lights on and to continue creating useful content for the writing and marketing communities.

The template includes a quick-view dashboard to see your completed analysis. The other individual templates will remain free and of course, there’s nothing stopping you from combining all three templates yourself.

Using your templates

Each of the templates is built around simple-to-use databases. I have included straightforward instructions with each template and I am happy to answer any questions you may have.

You can reach me on Twitter @NovaWriting

If you get any value from the templates — I’d really appreciate it if you took the time to add a rating on Gumroad. This helps my content get in the hands of more marketing students and professionals like you.

Want a home for your writing?

For $4.99 a month you can be part of this community of readers and writers.

Join Medium with this link and start earning today! Using it will support me with 50% of your membership fee — at NO extra cost to you.