avatarMarilyn Flower

Summary

The web content provides guidance on using subheadings effectively to enhance readability and engagement in written stories.

Abstract

The article emphasizes the importance of subheadings in structuring written content, making it more accessible and visually appealing to readers. It suggests that subheadings should be used frequently, especially in longer pieces, to guide readers through shifts in time, topic, or subtopic. The article recommends using complete sentences for subheadings when appropriate and offers tips on formatting, such as using title case for subtitles and sentence case for sub-sub headings. It also directs readers to tools like "Capitalize my Title" for assistance with title formatting and analysis. The author, Marilyn Flower, shares personal insights and encourages writers to use subheadings to create a more engaging reading experience.

Opinions

  • Subheadings are crucial for breaking up text and making articles easier to read.
  • The use of white space around short paragraphs, along with subheadings, improves the visual layout of a story.
  • Subheadings provide a quick overview for readers who skim before fully engaging with the content.
  • The frequency of subheadings should increase with the length of the story to maintain reader interest.
  • Subheadings can be created from punchy sentences within the text, enhancing the narrative flow.
  • Consistent spacing between subheadings is recommended for a balanced presentation.
  • The choice between title case and sentence case in subheadings should align with the style of the overall title and readability preferences.
  • The author values the use of tools for title analysis to ensure headlines are impactful and SEO-friendly.
  • Personal writing practices, such as the author's preference for one-line subheads and the use of "Big T" and "little t" formatting, are shared as practical advice.
  • The article concludes with an invitation to explore additional resources on editing and self-editing tips provided by the author.

Self-Editing Tip #4: Don’t Snub Your Subheadings

They guide your readers through your stories

Photo by Matthew Henry on Unsplash

Have you got your headline and subheadline correctly formatted?

Have you got plenty of white space surrounding your nice, short paragraphs?

If so, great!

If not, check out Self-Editing tips #2 and #3 here on the Pause to enhance the look and feel of your story. And to support your local editors.

Next up, your subheadings.

Does your story need subheadings?

Most of the time, yes.

Like white space, they break up and spread out your story visually, making it an easier read.

They also provide an overview of your story for any readers who like to skim before they indulge. Most of us do that whether we’re conscious of it or not. We want to know what we’re getting ourselves in for before diving.

Here’s a rule of thumb: the longer your story, the more subheadings you need.

Where to put them?

Look for natural shifts in your story.

It could be shifts in time, or topic, or subtopic.

Or look for short sentences that can be converted to subheadings. I learned that tip from Shaunta Grimes and use it all the time.

I may punch up one of my juicier sentences by making it a subhead. Or, as an editor, one of yours.

When you finish making subtitles, step back and check the entire piece for even spacing. Exact uniformity is not needed, but don’t want the reader to have to go too long before the next subhead.

Title or Sentence Case?

Easy peasy. If your subtitle is a complete sentence, punctuate it like a sentence. Capitalize the first letter; punctuate the end.

If not, capitalize all significant words like you did in the overall title of your piece. If you need help with that, run your titles and subtitles through Capitalize my Title.

This free app will also analyze your title which is handy, too. The analysis assesses your headline’s readability (i.e. reading grade level), SEO (search engine optimization), and use of emotional power words.

We can go down rabbit holes playing on these tools. But given that your title is the first thing people see of your story, it’s time well spent. You want your title to grab people without making false promises.

Big T or Little t?

Medium suggests using the Big T for subheadings and the little t for any sub-sub headings between subheadings. Like outlines that have 1, 2, 3, and within those, a, b, c.

However, I prefer subheads that fit on one line.

So I’ll use the small t size to make that happen.

How to find these Ts? Highlight a line of text and a box appears with various tools. Click on the one you want.

I think that covers it.

For more about how I approach editing your stories, see:

Here’s the complete set of Self-Editing Tips published so far:

What are you ‘too old’ or ‘too scared’ to do? Let me show you how!

Marilyn Flower is a sacred fool who writes every day — fiction, poetry, and blogs — inspired by a process called SoulCollage®. She’s the author of Creative Blogging and Bucket Listers, Get Your Brave On. Follow her Sacred Foolishness or SoulCollage® for Writers, and Stay in touch!

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