Summary

The article advises Redbubble sellers to focus on strategic improvements rather than uploading more designs, including optimizing keywords, branding, promotion, raising commissions, and expanding to other platforms to increase sales.

Abstract

The Redbubble Print-on-Demand guide emphasizes that simply adding more designs does not guarantee higher sales. Instead, sellers should update keywords to improve searchability, create a recognizable brand with a consistent style, actively promote their products in relevant groups and on social media, and not shy away from increasing their commission rates. The article suggests that these targeted actions can be more effective than quantity alone. Additionally, the author recommends diversifying by joining other Print-on-Demand (POD) platforms to reach a wider audience, advocating for a long-term, research-driven approach to selling on POD platforms, with Redbubble being a user-friendly option for beginners.

Opinions

Uploading more designs without a strategy is ineffective and may not lead to more sales.
Optimizing titles and tags with long-tail keywords is crucial for visibility.
Designers should focus on a specific niche and maintain a consistent design style to build a brand.
Social media promotion should target potential buyers, not other sellers.
Increasing commission rates may not deter buyers if the designs resonate with them.
Expanding to multiple POD platforms can increase sales and market presence.
Redbubble is praised as a beginner-friendly POD platform suitable for long-term semi-passive income.

Redbubble Print-on-Demand: Don’t Upload Hundreds More Designs, Do This Instead!

Boost your sales

Photo for illustration only. Photo by Jusdevoyage on Unsplash

Uploading more designs doesn’t mean you’re going to make more sales, but uploading more designs increases your scale. Do not waste your time as in every niche in Redbubble, there are always designers doing a lot better.

The following tips made me just above $ 7,000 in revenue in 2021.

Do these instead!

1. Update keywords

If you're not making any sales, chances are that your designs cannot be found yet. Selling on e-commerce platforms is not only about the designs and arts themselves but it's about getting found by your target audience.

Updating your titles and tags may resolve that issue. Research long-tail keywords and use keywords tags sparingly. Place the high search low competition keyword as your title, which describes the design best.

Think about “specificity”.

To illustrate specificity always ask yourself, do your designs land on the first page of Redbubble after typing a specific and/or combination of keywords?

Use free tools such as google trends, google suggestions, and Bubbletrends.

2. Make A Brand

Do your designs have a specific style?

Do you have a specific target niche?

Having a niche and specific design style will make your designs more recognizable to the crowd. There's also a chance of getting repeat buyers when they're always looking for the same stuff.

Touch up your cover photo and a profile photo with a more professional look that matches your brand. If necessary, remove some designs that are not selling and which don't represent your brand.

Optimize the listings into sections and categories for easy browsing. Match the colors of default products and designs.

3. Promote

Are you into social media, Facebook for example? Join a group that may be interested in buying your merchandise. Let's say you're designing sports T-shirts, why not sell them to your neighborhood players first?

Do not upload your shop links to a redbubble sellers group say a group called “Redbubble sharing group” as it is susceptible to infringement. They are your competitors, not your buyers! It's ridiculous how many users do that.

And of course, pin your products to Pinterest!

4. Raise your commission

Do not be afraid to raise your commission. I charged an additional 30–50% margins for my designs. Some people would charge 100% margins. At first, I thought it would be too expensive and no one would buy my merch anymore, but that's not true.

In fact, if people like your designs and it resonates with their passions and interests in them, people would still buy them no matter what.

5. Expand Your Reach

Expand your reach by joining other POD platforms. Here are some of the known websites similar to Redbubble that are worth looking into.

Zazzle.
Society6
Merch By Amazon
Spreadshirt
Teespring
TeePublic

Thoughts

Selling on POD platforms requires building them long-term, with lots of consistency and research involved. Redbubble is one of the easiest and most beginner-friendly POD platforms there is. POD with Redbubble is definitely one of my favorite semi-passive income side hustles I have today.

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