avatarOliver Ding

Summary

The web content introduces the concept of "Product Langue" as a theme for knowledge engagement, inspired by Ferdinand de Saussure's linguistic theory and George Nurijanian's tweet about Lenny's newsletter, aiming to curate topics related to language, speech, and product engagement.

Abstract

The article titled "TALE: A Possible Theme called 'Product Langue'" discusses a novel approach to knowledge engagement by applying linguistic theory to product development and management. It draws inspiration from a tweet by George Nurijanian regarding Lenny's newsletter and proposes a theme that examines the intersection of language and product interaction. The concept is rooted in Ferdinand de Saussure's distinction between 'langue' (the abstract system of language) and 'parole' (concrete speech acts), suggesting a framework for understanding user experiences and knowledge dissemination in the realm of products. The article includes diagrams to illustrate the semiotic system of "Product Langue" and references a broader landscape of sociological knowledge, with links to further reading on thematic engagement and curation. It also promotes an AI service as a cost-effective alternative to ChatGPT Plus (GPT-4).

Opinions

  • George Nurijanian's tweet about Lenny's newsletter is credited as the inspiration for the "Product Langue" theme.
  • The author suggests that a "semiotic system diagram" can be used to curate topics effectively, providing an example related to "Creative Life."
  • The article posits that the "Product Langue" theme can be understood through four types of knowledge engagement: unobservable user experiences, observable product managers and researchers, parole (experts producing knowledge about products), and langue (curators aiming to systematize knowledge from speech into language).
  • The author has expanded on the theme by creating a reference to the landscape of Sociological Knowledge, detailed in another article.
  • The article encourages readers to explore related articles on knowledge engagement, thematic curation, and the dynamics of thematic spaces.
  • An AI service, ZAI.chat, is recommended as a more affordable yet high-performing alternative to ChatGPT Plus (GPT-4).

TALE: A Possible Theme called “Product Langue”

Language, Speech, and Product Engagement

The above picture represents a Possible Theme called “Product Langue”.

  • Name: Product Langue
  • Clue: Language, Speech, and Product Engagement
  • Type: knowledge theme
  • Contributor: George Nurijanian
  • Reference: Ferdinand de Saussure’s structural linguistics

The theme of “Product Langue” was inspired by George Nurijanian’s tweet about Lenny’s newsletter.

I replied to the tweet and shared an idea for curating topics: making a “semiotic system diagram”. For example, the diagram below is about Creative Life.

The above diagram has three parts. One part is expanded into the diagram below.

You can find more details in A Semiotic System Diagram for Creative Life Curation.

Inspired by the discussion, I made a new Possible Theme: “Product Langue”. Langue and Parole is a theoretical linguistic dichotomy distinguished by Ferdinand de Saussure. Langue refers to the abstract system of language while Parole means concrete speech.

If we use the attached diagram, then we can find four types of knowledge engagement about the theme of “Product”.

  1. Unobservable: Users’ subjective experience
  2. Observable: Product Managers and Researchers
  3. Parole: Experts who product knowledge about “Product”
  4. Langue: Knowledge curators who aim to turn pieces of Parole (speech) into Langue (language)

I used the above diagram to make a reference called the landscape of Sociological Knowledge.

You can find more details in A Universal Reference for Knowledge Engagement.

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