Newer Opportunities In Work-from-home Jobs Make It A Favorite Among The Masses
A plethora of new job opportunities have emerged making work-from-home (WFH) one of the most desirable options today. It is no wonder that the concept of WFH has gained momentum considerably in all sectors. With newer job options, it offers substantial income while providing flexibility and the opportunity to work remotely in the ambiance of your own space.
The digital proliferation and resultant technological advancements have completely changed the way we function today as professionals.
It has propelled a positive change where today we have the opportunity to explore our capabilities and scout the different prospects available to us sitting at home. Right from applying to jobs to virtual interviews, everything can be done from home.
According to LinkedIn data, the digital industry has opened up a gold mine of opportunities for people interested in pursuing a career in the online domain. LinkedIn has emerged as one of the prime channels of interaction between employers and employees with 675 million monthly users as of 2020.
The channel has been instrumental in transforming the way we apply for jobs today. Imagine, it is just one digital channel that has transformed so many lives for the better. Add to it, several other digital channels. You have innumerable work-from-home options to choose from based on your inclination.
With the pandemic wreaking havoc in most parts of the world, the work-from-home job search has seen a surge by families, and individuals alike to have a consistent form of income. It has been one of the most searched terms and has trended several times in the past year. The online industry has also enabled people to enrol in different courses to refine their skills further.
The emphasis on the importance of disruptive digital innovation as a potential job generator is because of the evidence that it has borne fruit.
Today, you have a wide range of opportunities available to anyone who has a penchant for learning and evolving with rapid digital development. Even when the economy has gone through a slump, there have been several digital marketing job positions posted on job portals.
Let’s look at five new emerging job opportunities that give you the liberty to work remotely.
Digital Marketing
If an industry has seen enormous growth in the number of jobs it has been the digital marketing sector. The best part is they offer you location independence. You can work in any digital marketing job position from wherever you want.
The only prerequisite is your incisive understanding of the digital domain, the rules of advertising for the online domain, and your ability to come up with novel ideas to catapult a business to online success.
A digital marketing specialist can earn anywhere between 5 to 7 lacs per annum subject to the industry, company, expertise, and experience as competent marketers.
Content Writing
Every industry requires content to convey its brand vision, mission, and objectives to the target audience. If you have the knack to identify what will appeal to the target audience you can have a very successful work from home job as a content writer. You give vent to your imagination while people derive value from your writing.
Content Writers can initially earn anywhere from 2–4 lakhs per annum. The remuneration increases with your writing prowess and experience like any other industry. If you can build your personal brand through successful dissemination of content and have an impressive portfolio to boot, the money is for your asking.
Copywriting
Copywriting is a very lucrative option for homemakers, retired professionals, stay-at-home parents to pursue. You require the ability to weave magic with your words and convert target consumers to actual customers and gradually into brand advocates.
The perks! Well, you can work in your personal workspace, in your comfortable clothes, and get paid to be creative, and innovative. Sounds tempting right?
All you need is a strong command over the language you are writing in, an impeccable sense of grammar, and the desire to consistently strengthen your vocabulary to use powerful, compelling words that inspire readers. The average salary of copywriters is 3–4 lakhs per annum.
SEO Management
How many times have you navigated to the second page of Google to find what you are looking for? That’s right. Very Less. We generally find all the answers on the first page itself. That is the work of SEO Managers. They are involved with ensuring that a website remains on the first page and preferably at the top of a search engine results page (SERP).
SEO management encompasses all the aspects of search engines and organic content that induces web traffic to a website. Starting from identifying the main content to engage the target audience with, to monitoring and modifying the strategy to suit the needs of the business, all of it comes under the ambit of SEO management.
You should gain knowledge on the importance of backlinks, project management, research, market analysis, and content creation to name a few. An incisive knowledge of different tools that help to promulgate your content successfully to rank on search engines is required. The average salary of an SEO Manager is 4–5 lakhs per annum.
Social Media Management
The mushrooming of social media channels (Facebook, Twitter, Instagram, Pinterest, Instagram, Snapchat, Reddit) has given rise to a number of jobs that require efficient managers to ideate, execute, manage and follow up social media strategies for businesses in order to increase brand visibility, awareness, and sales.
Social media strategy is an indispensable part of any marketing endeavour today. After all, you find all your target consumers in one or more of these channels.
The best part is that all the work can be done conveniently from home provided you know how to leverage the benefits of the different social media channels, tools, and applications.
Every channel has to formulate a social media plan today along with a strategic blueprint for interaction with consumers to nurture trust.
Social Media managers identify key performance indicators and create campaigns. They ensure information to the target audience on all the recent news, and developments through social media handles as well.
Leading Digital marketers and thought leaders emphasize how opportunities in work-from-home jobs have impacted admission and registration at different institutes.
Most people who are enrolling in these courses want to switch to a more lucrative career choice. Also, the prospect of an alternate source of revenue, that will help them to run expenses smoothly is a great incentive. That is driving people to educate themselves not only about the web medium but also the different online marketing modules that generate jobs.
Create social media accounts, become a part of online communities, browse job portals. Explore the different work-from-home jobs that promise career growth, job satisfaction, and a permanent break from the hassles of everyday commuting.
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