My Experience with Fivver and Facebook Ads
The good and the bad!
I want to write about my experiences with Fiverr and Facebook ads, which I’ve used the last couple of months to promote my books and a webinar I’m hosting this month. Perhaps my experience will help you decide whether to use those services yourself. If you have experience with either, please feel free to share about them in the comments.
Fiverr
I used two Fiverr gigs as I mention below:
bknights_
For $7.03 plus tax, my book was promoted to 3M targeted readers that brought in 1k+ TRAFFIC. The results? She sent me the following:
This image doesn’t look like much but when you copy the link it takes you to my book. Her work on my behalf led to 204 clicks. Is that good? I’m not sure. Maybe it’s decent. Regardless, I received zero sales. I still gave her a five-star review because she did her job, and I gained exposure from the exercise.
Jasveena
For the same price, $7.03 plus tax, Jasveena blog interviewed me with a set of questionnaires and put the interview on her promotion website.
The interview looks great! I was able to share it on social media, and now here. As a bonus, because I signed up for their newsletter, she also created a book trailer for my second book. It was free. They typically cost $250. I love it. I wish I had had this done on my first book, as I’m concentrating more on that one at the moment.
Again, I received no sales from this. I’m still happy with the interview, and I love the bonus book trailer. I gave her a five-star review also.
Facebook Ads
Now, let’s talk about Facebook ads. I ran two last month. I no longer have the statistics, but I received a lot more clicks on my book with the first ad. I credit that to the video I included along with the write-up about my first book. I also created some quote graphics on Canva from my book and added those as well.
For the second ad, I decided to keep it simple. I didn’t add the quotes and I didn’t ad a video. I seem to recall receiving only 30 clicks on the link to my book. I ran both ads for 7 days each. In total, I spent around $30 Canadian.
With both ads, I gained exposure but no sales. It’s hard not to get discouraged at times. However, I’m pushing past discouragement because I believe the message of both books are valuable and will help the right people. They also complement each other. One focuses on divorce and the other, not settling when it comes to love. The second one may prevent a divorce. Also, if someone is divorced and ready to date, the second book should help them find a better mate the second time around. That’s the hope anyway. There are no guarantees.
I’m currently running another ad to promote my webinar. I’ve called it Boundary Benefits Bootcamp: Divorce Recovery Webinar. I’m getting a decent number of clicks. It appears there is interest but I’m still waiting for sign-ups. I’m hopeful.
Initially, a contact from a mutual friend signed up but then I changed the date because, according to research, webinars do best on Wednesdays and Thursdays between 11 and 1. I would have kept it at Friday night, 7:30 p.m. Eastern, if more than one person had signed up. She’s still interested in attending after the fact. In retrospect, I would have done the research before I set the time or date.
So, there you have it. An honest review of Fiverr gigs and Facebook ads. Is book selling easy? No. Yet, I’m not giving up. Small starts and even false starts are a real thing.
Oh, and I have good news! I made just over $15 in book sales since November 22. Mind you, my parents bought three copies and one of their friends bought the other. It’s still something and every penny was hard earned.
Yes, the discouragement is real but I’m still planning the webinar and continue to practice the speech I’ve prepared. I’m still taking challenges on Facebook to learn, learn, learn. I’ve signed up for one next week for those of us who are “rocking the virtual stage”. I will likely write about what I learn there.
I remain hopeful even in the face of discouragement. I hope you do, too!
If you’ve had success with webinars or selling self-published books, please share your wisdom. I’d love to learn from your success!