avatarFrancesco Carrubba

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Abstract

s that the social network wants to change its name, precisely to embrace this new universe. Founder Mark Zuckerberg will talk about it at the annual conference on October 28th: ​​there is great expectation.</p><p id="2577">According to some commentators, Facebook is thinking of changing its name also for a matter of rebranding: the climate that has been created around the social network after the accusations of a former employee and the recent criticisms, linked for example to disinformation and the “thirst” for profit, make a relaunch necessary.</p><figure id="6b04"><img src="https://cdn-images-1.readmedium.com/v2/resize:fit:800/0*-q4eQTfRvP6nW19r"><figcaption>Photo by <a href="https://unsplash.com/@glencarrie?utm_source=medium&amp;utm_medium=referral">Glen Carrie</a> on <a href="https://unsplash.com?utm_source=medium&amp;utm_medium=referral">Unsplash</a></figcaption></figure><p id="f60a">In this context it seems that <b><i>the Metaverse should give citizens the possibility to live both in the routine of real-life and in virtual everyday life</i></b>, combining them. Yes, you can play online video games, work, communicate, interact and live by continuously crossing a sort of space-ti

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me door between physical reality and the digital environment.</p><p id="9465">This is a sector in which the giants of technology but also the major brands in the world, from clothing to any other segment, can’t wait to jump into it, both with investments and with advertisements. Opening a new frontier also means giving new job opportunities: Facebook, first of all, has already announced its intention to hire 10,000 people in Europe to be employed in the Metaverse.</p><p id="6aeb">The great technological leap is a little frightening, inevitably. The new generations will, as always, have an advantage in the transition between dimensions, also for the sole fact that they are immersed in these innovations from birth. Everyone else will have to chase the situation. Or not, of course. We can always choose to be hermits on the top of a mountain.</p><figure id="d476"><img src="https://cdn-images-1.readmedium.com/v2/resize:fit:800/0*aZjv6Fy00ZqNV62X"><figcaption>Photo by <a href="https://unsplash.com/@heyerlein?utm_source=medium&amp;utm_medium=referral">h heyerlein</a> on <a href="https://unsplash.com?utm_source=medium&amp;utm_medium=referral">Unsplash</a></figcaption></figure></article></body>

Mixing Real and Virtual in the Metaverse: Is it the future?

We hear more and more about the idea of ​​this new “dimension”. It is not a science fiction film, but a fairly concrete hypothesis

Photo by Richard Horvath on Unsplash

We hear more and more about the idea of ​​mixing the real and the virtual in the Metaverse, a new dimension that would like to make both of them coexist within itself. It is not a science fiction film, but a fairly concrete hypothesis. Personally, I struggle to manage a normal day at my house, so the thought of having to face a sea change of this kind can be worrying, but the technology runs very fast and you have to somehow adapt to chasing it.

The theme of the Metaverse has now become central in the public discussion after some rumors have emerged from the world of Facebook: it seems that the social network wants to change its name, precisely to embrace this new universe. Founder Mark Zuckerberg will talk about it at the annual conference on October 28th: ​​there is great expectation.

According to some commentators, Facebook is thinking of changing its name also for a matter of rebranding: the climate that has been created around the social network after the accusations of a former employee and the recent criticisms, linked for example to disinformation and the “thirst” for profit, make a relaunch necessary.

Photo by Glen Carrie on Unsplash

In this context it seems that the Metaverse should give citizens the possibility to live both in the routine of real-life and in virtual everyday life, combining them. Yes, you can play online video games, work, communicate, interact and live by continuously crossing a sort of space-time door between physical reality and the digital environment.

This is a sector in which the giants of technology but also the major brands in the world, from clothing to any other segment, can’t wait to jump into it, both with investments and with advertisements. Opening a new frontier also means giving new job opportunities: Facebook, first of all, has already announced its intention to hire 10,000 people in Europe to be employed in the Metaverse.

The great technological leap is a little frightening, inevitably. The new generations will, as always, have an advantage in the transition between dimensions, also for the sole fact that they are immersed in these innovations from birth. Everyone else will have to chase the situation. Or not, of course. We can always choose to be hermits on the top of a mountain.

Photo by h heyerlein on Unsplash
Digital
Metaverse
Real
Virtual
Facebook
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