Is a YouTube Channel Worth it in 2022?
Why is Starting a YouTube channel is the best decision you’ll ever make?

Is it too late to be a YouTuber?
Absolutely Not, 2022 is perfect to start a new YouTube channel. If you need proof, just watch all those new creators who’ve gained thousands of subscribers in just a few months
If you haven’t started a YouTube channel yet, now’s the time. The platform has more than 2B monthly users, which means you have plenty of opportunities to find and grow your ideal audience
is YouTube worth it in 2022?
Absolutely Yes, YouTube is a very powerful platform that has created so many millionaires and being a YouTuber comes with so many opportunities and upsides that outweigh any disadvantages of the gig
You get to meet amazing people offline, build a community of like-minded people, get paid to do the things you genuinely enjoy, review, and get products and services for free and much more
So, why is creating a YouTube channel the best decision you could ever make in your life?
Advertising Revenue
The first revenue stream you’ll likely explore is ads. If you want to earn money on the platform, joining the YouTube Partner Program and setting up monetization is a vital step
Once you’ve hit 1,000 subscribers and 4,000 watch hours, you can apply for monetization
Depending on your niche you can earn some good money, although most niches don’t pay that much per 1,000 views you can still make some decent money
Merch
Selling merch has a benefit beyond revenue. Merchandise increases your exposure by putting your online brand and personality out into the offline world and deepens the relationship between you and your fans as they literally “buy” into what you’re doing
Creators like Roman Atwood sell a variety of merchandise in his store under the Smile More brand
the benefits of a print-on-demand business that requires less effort on your part
Affiliate Marketing
With a low bar to get started, you can become an affiliate marketer for brands and include product placements, endorsements, or other types of content. You just need to disclose the partnerships to viewers in your videos.
This works especially well if you are a product reviewer, and you’ll get paid one they make sales
Popular affiliate programs include:
- Click Bank (1% to 75% commission, depending on what the vendor sets)
- Amazon’s Affiliate network (up to 10% per sale)
- eBay Partner Network
- Partnerstack
- CJ affiliate
You can also reach out to brands in your niche that are running their own affiliate programs, which isn’t uncommon in the ecommerce space
Brand Deals
Brands are investing more and more in influencer marketing and sponsorships, spending their typically large advertising budgets on influencers who’ve already won the loyalty of their audiences
This creates a massive opportunity for you as a creator if you can negotiate the right deals.
According to recent data, the potential prices for influencer marketing on YouTube start at $200 per video for a YouTuber with 10,000 subscribers to $20,000 per video for a YouTuber with 1,000,000 subscribers
Below, some of the best influencer marketplaces where you can add your channel to and get discovered by brands:
- Crowdtap: it is an online community that connects consumers with brands, directly influencing new products and marketing ideas. You can share feedback with popular or new brands, test products, and win prizes
- Upfluence: a platform with a database over 3 million influencers where you can add your channel to be found by clients searching for influencers on your niche and where you can negotiate brand deals
Memberships
YouTube Channel Memberships are paid subscriptions to your channel. They allow your most die-hard subscribers to pay a monthly fee to access extra benefits, exclusive content, and support you as a creator
You can also offer exclusive members-only perks to your subscribers Like custom emojis, Badges, exclusive live streams, or Bonus content, where the feel of exclusivity really kicks in
The prices you can set for tiers are pre-determined by YouTube and must be between $1 and $49.99. so, for just 1000 members you can earn from $1000 up to $50,000 just from memberships
You can reinvest that extra income to grow your channel furthermore or you can just treat yourself for all your hard work
In Conclusion
You might think that YouTube is over saturated with creators but 2022 is perfect to start a new YouTube channel
Even though there are more YouTube creators than ever before. But YouTube is one of the most visited platforms on the planet and it has been growing steadily over the last few years, there are also more viewers than ever before and tons of opportunities to monetize your audience
YouTube is also the second largest search engine in the world, owned by the largest search engine in the world (Google), which in their turn is one of the biggest tech companies in the world
Overall, YouTube is worth it. You just have to find the right monetization strategy for yourself and make that first step and you set on a journey that will change your life
Best of luck!
