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Abstract

rust back to the users especially after of lack checking on “political ads”.Last year when Mark Zuckerberg faced a grueling examination from the Rep.Alexandria Ocasio-Cortez. Alexandria asks Mark about Facebook’s reluctance to police political advertising.And I'll quote something from that grilling:<blockquote id="6e25">Ocasio-Cortez: Do you see a potential problem here with a complete lack of fact-checking on political advertisements?</blockquote><blockquote id="f04e">Zuckerberg: Congresswoman, I think lying is bad. I think if you were to run an ad that had a lie that would be bad. That’s different from it being… from it… in our position the right thing to do to prevent, uhh, your contestants or people in an election from seeing that you had lied…</blockquote><blockquote id="5c0d">Ocasio-Cortez: So you won’t take down lies or you will take down lies? It’s a pretty simple yes or no?</blockquote><blockquote id="a7e3">Zuckerberg: Congresswoman, in most cases, in a democracy, I believe people should be able to see for themselves what politicians they may or may not vote for are saying and judge their character for themselves.</blockquote><blockquote id="38d2">Ocasio-Cortez; So you won’t take them down? You may flag that it’s wrong, but you won’t take it down?</blockquote><blockquote id="437a">Zuckerberg: Congresswoman, it depends on the context that it shows up… organic posts… ads…</blockquote>I don't want to transform this article into politics once. But the answers from mark was weird and not exact.if you use the iPhone should know the Identifier for Advertisers or (IDFA), this code for advertisers that use this to track data so they can deliver customized advertising. The IDFA is used for tracking and identifying a user (without revealing personal information).Heres <a href="https://arstechnica.com/author/katecox/">KATE COX</a> example, Facebook, a local shopping app, and a local weather app might all access that identifier. Facebook and other advertising businesses can then use that cross-app use data to place targeted ads for advertisers on other apps, which is what Facebook does with its <a href="https://www.facebook.com/business/help/788333711222886?id=571563249872422">Audience Network</a> program**The question is how can Facebook protect our privacy and be responsible for the truth of these ads !!? But this is (police political advertising) Not the business one. Yes! that leads us to ask: That is everything about sponsored business on Facebook is truth!?. Speaking about truth is how can for this company check of quality the right feedback about the

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sponsored business ?!Suppose the argument that verification of quality and feedback is not the prerogative of Facebook to do is false; cause if this company just cares about the context and the violence …etc and get disposal the other thing from the truth or quality even from chick feedback.<a href="https://twitter.com/KurtWagner8">Kurt Wagner</a> the Covering social media, Facebook + Twitter for <a href="https://www.bloomberg.com/middleeast">Bloomberg</a> said:<blockquote id="20cc">Facebook on Wednesday said it won’t collect IDFA through its own apps on iOS 14 devices, a decision that will “severely impact” Audience Network. Thousands of developers use the Facebook platform to fill the ad inventory within their mobile apps, and without IDFA information to help target those marketing messages, Audience Network revenue could drop as much as 50%, the company said. Facebook is considering eliminating the service altogether for iOS 14 users.</blockquote><blockquote id="785c">“This is not a change we want to make, but unfortunately Apple’s updates to iOS 14 have forced this decision,” Facebook wrote in a blog post. “We know this may severely impact publishers’ ability to monetize through Audience Network on iOS 14, and, despite our best efforts, may render Audience Network so ineffective on iOS 14 that it may not make sense to offer it on iOS 14 in the future.”</blockquote><blockquote id="a7a5">Facebook said it expects “less impact” on its own advertising business. The company doesn’t need device-level information for targeting inside of Facebook and Instagram, for example, because it has extensive profile information, as well as phone numbers and emails for many of its users.</blockquote>Facebook said in a blog post: “While it’s difficult to quantify the impact to publishers and developers at this point with so many unknowns, in testing we’ve seen more than a 50% drop in Audience Network publisher revenue when personalization was removed from mobile app ad install campaigns.”This warns from Facebook to the iPhone of this huge impact, worried the publishers about the future of the Audience Network on IOS 14. Facebook said in a blog post: “We know this may severely impact publishers’ ability to monetize through Audience Network on iOS 14, and, despite our best efforts, may render Audience Network so ineffective on iOS 14 that it may not make sense to offer it on iOS14 in the future,”The war between these two companies is still on — but who will pay the consequences of this — especially in these tough times for public health and the retreat of the world economy.</article></body>

IOS 14: Threatens By Stop The Ads, That Will Get A Fatigue In Revenue

The ads appeared suddenly like rain on your screen for the exact topic that you spoke about before the minute.

Have you ever talked about something with someone and after a min — BooM!!. For the first time, we felt its something weird and asked ourselves (What the hell is going). The tracking made us unconformable and insecure. The idea of someone or platform or anything tracking me — it drives me too anxious.

But on the other hand, this helps businesses to grow in social media and also to reach potential customers easily.

Apple put all these things on the table by announcing the newest ios update. Also, the company lit the fuse of the fight again with Facebook.

These days updates can make a drop in financial statements and made stress and tension.

How !?.

A few weeks ago, we heard about this news (IOS 14 will not allow to trend the advertising on the new system.)The argument was to protect user privacy information. Apple and Facebook back to the arena again and the information protect issue float on the surface again.

Apple launch-out the (IOS 14 ) before a week ago. And according to experts, the new system update is good and deserves to be commended. The customer Tech in Forbes John Koetsier make an interview with Nick Hobb Hobbs is the former head of Google’s iOS app and current CEO of Broadsheet.

Hobbs says “Littered throughout the OS are lots of changes that make it very clear they don’t want their products and platforms to be tools for attention merchants … I think the iOS 14 update is in both ways big and small, a really strong statement that Apple wants to be building a future of services and not one of this monetization of attention.

As an iPhone user, I like this news from the first time heard about it. Also, I don’t like the ads — I think most of us don’t like it. The less trust of Facebook about protecting the privacy that makes it satisfied to say this.

Facebook and Mark failed of letting this trust back to the users especially after of lack checking on “political ads”.

Last year when Mark Zuckerberg faced a grueling examination from the Rep.Alexandria Ocasio-Cortez. Alexandria asks Mark about Facebook’s reluctance to police political advertising.

And I'll quote something from that grilling:

Ocasio-Cortez: Do you see a potential problem here with a complete lack of fact-checking on political advertisements?

Zuckerberg: Congresswoman, I think lying is bad. I think if you were to run an ad that had a lie that would be bad. That’s different from it being… from it… in our position the right thing to do to prevent, uhh, your contestants or people in an election from seeing that you had lied…

Ocasio-Cortez: So you won’t take down lies or you will take down lies? It’s a pretty simple yes or no?

Zuckerberg: Congresswoman, in most cases, in a democracy, I believe people should be able to see for themselves what politicians they may or may not vote for are saying and judge their character for themselves.

Ocasio-Cortez; So you won’t take them down? You may flag that it’s wrong, but you won’t take it down?

Zuckerberg: Congresswoman, it depends on the context that it shows up… organic posts… ads…

I don't want to transform this article into politics once. But the answers from mark was weird and not exact.

if you use the iPhone should know the Identifier for Advertisers or (IDFA), this code for advertisers that use this to track data so they can deliver customized advertising. The IDFA is used for tracking and identifying a user (without revealing personal information).

Heres KATE COX example, Facebook, a local shopping app, and a local weather app might all access that identifier. Facebook and other advertising businesses can then use that cross-app use data to place targeted ads for advertisers on other apps, which is what Facebook does with its Audience Network program

**The question is how can Facebook protect our privacy and be responsible for the truth of these ads !!? But this is (police political advertising) Not the business one. Yes! that leads us to ask: That is everything about sponsored business on Facebook is truth!?. Speaking about truth is how can for this company check of quality the right feedback about the sponsored business ?!

Suppose the argument that verification of quality and feedback is not the prerogative of Facebook to do is false; cause if this company just cares about the context and the violence …etc and get disposal the other thing from the truth or quality even from chick feedback.

Kurt Wagner the Covering social media, Facebook + Twitter for Bloomberg said:

Facebook on Wednesday said it won’t collect IDFA through its own apps on iOS 14 devices, a decision that will “severely impact” Audience Network. Thousands of developers use the Facebook platform to fill the ad inventory within their mobile apps, and without IDFA information to help target those marketing messages, Audience Network revenue could drop as much as 50%, the company said. Facebook is considering eliminating the service altogether for iOS 14 users.

“This is not a change we want to make, but unfortunately Apple’s updates to iOS 14 have forced this decision,” Facebook wrote in a blog post. “We know this may severely impact publishers’ ability to monetize through Audience Network on iOS 14, and, despite our best efforts, may render Audience Network so ineffective on iOS 14 that it may not make sense to offer it on iOS 14 in the future.”

Facebook said it expects “less impact” on its own advertising business. The company doesn’t need device-level information for targeting inside of Facebook and Instagram, for example, because it has extensive profile information, as well as phone numbers and emails for many of its users.

Facebook said in a blog post: “While it’s difficult to quantify the impact to publishers and developers at this point with so many unknowns, in testing we’ve seen more than a 50% drop in Audience Network publisher revenue when personalization was removed from mobile app ad install campaigns.”

This warns from Facebook to the iPhone of this huge impact, worried the publishers about the future of the Audience Network on IOS 14. Facebook said in a blog post: “We know this may severely impact publishers’ ability to monetize through Audience Network on iOS 14, and, despite our best efforts, may render Audience Network so ineffective on iOS 14 that it may not make sense to offer it on iOS14 in the future,”

The war between these two companies is still on — but who will pay the consequences of this — especially in these tough times for public health and the retreat of the world economy.