avatarTrapper Sherwood

Summary

The article provides strategic advice for leveraging Instagram's features to enhance business visibility and engagement during the COVID-19 pandemic.

Abstract

The article discusses effective strategies for using Instagram to support business growth amidst the challenges posed by the Coronavirus pandemic. It emphasizes the platform's potential, citing the substantial user base in

Instagram, CoronaVirus and your Business

This is not so much a technical “how-to” article, it’s more of a “how you can” effectively use Instagram to help your business.

Attention business owners! Grab a cup of coffee and discover “how to effectively use Instagram” right now!

Get ready to effectively use Instagram so you can increase business (and you won’t have to spin your wheels learning)!

Did you know that in the United States that there are 116 million registered users on Instagram? Did you also know that another 26.9 million new users are projected to join this social media platform in 2020 alone?

No better time then the present to jump in & get started, or increase your use of Instagram effectively.

Within the platform of Instagram, you have five different ways to use pictures and videos. The five different ways are posts, stories, highlights, Instagram Live and IGTV.

Suggestion #1 — Instagram Checklist

What and where you should be posting to Instagram daily. I like checklists or templates, maybe because of my military background, or perhaps because it’s one less thing I have to think about. Here’s a simple checklist that you can start posting twice a day. (Thanks to Jeff Herring at JeffHerring.Com)

Monday through Friday do a daily post every morning. Not sure what time to post? check out an app called “WhenToPost”

Monday through Friday afternoon create content and alternate a video post, a story, highlights, IGTV and a Live. I like a Friday afternoon live so you can kind of do a recap of the week.

Remember, as the location is to real estate so are Hashtags on IG! Instagram allows up to thirty-three hashtags per post, my advice, research good ones and USE them!

Suggestion #2 — How to Do A Simple Instagram Live

5 easy points that will make you an Instagram Star! (Maybe) :)

  1. Say Hello, Your Name and Greet Your Viewers.
  2. Present a task or an issues your viewers might be having.
  3. Offer a solution. Like the old adage says, “give them a headache, then sell them the aspirin.”
  4. Provide a link to a landing page for the last piece of the puzzle or more info.
  5. Instagram LIVE is easy and fun! Try it, you’ll like it and it just might have your business take off!

Suggestion #3 — Widespread Beliefs of Instagram

Create compelling posts daily with graphics that will catch the eye and stop the scroll. Be creative with your description, hold your reader's attention. USE HASHTAGS!

Have an inviting profile picture

Positive profile, let visitors know who you are! Have fun! Include a link to your site, a landing page, your personal scheduler, think outside that proverbial box! This is you! Shine!

Engage with your visitors! As Instagramers start liking your posts, like theirs! Same with stories, if they view yours, view theirs! And most importantly, if someone leaves a comment, like and respond to that comment. It’s just good social media manners to do so.

Are you using ALL of IG’s power?

IG Live

IGTV

Highlights

Stories

Posts So, if you’re a business owner who is genuinely interested in how to really make all of this work for you, I’d like to invite you to take a chance, jump in and try ALL of these Instagram suggestions! Find the couple that you really like, and go from there!

You can effectively use Instagram without spinning your wheels.

Stuck? Need a hand? Please feel free to book a FREE 15-minute call with me, I’ll you get going in the right direction & we’ll even find a few outstanding and popular hashtags you can use for your niche. https://calendly.com/tcsherwood/sherlock-consult These few, simple steps make it easy for you to effectively use Instagram without trying to reinvent the wheel.

Please visit me on Instagram… ThomasSherwood9155 I’d love to engage with you!

PS… Once again, a big shout out and thank you to my friend and mentor Mr. Jeff Herring. His knowledge and insight have truly helped me build my Instagram audience. Please visit him at JeffHerring.Com

Instagram
Coronavirus
Business
Marketing
Business Strategy
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