avatarWill Preston

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Abstract

ns of ordering our food was on the table. Great service and the staff seemed happier about the process. I’m not the first to try this but it was my first experience with their app.</p><h2 id="4870">Make it frictionless</h2><p id="7e06">It’s not new but why do people not use it? It’s just down to friction and eventually they will figure this out. The friction will be less to none. The app makers need to understand the friction points and lower them, WiFi is tough, provide a device? Having devices at the bar or on the wall works look at <a href="https://bigthink.com/brandon-weber/the-secret-to-why-mcdonalds-is-adding-self-serve-kiosks-at-a-rapid-pace">McDonald’s</a> for this. Apps can be improved are you asking for logins, emails and touch points early on? Let them order, take the money and figure this stuff out. If you have the card details it’s likely a service will have the details and can provide all the data you require for very little to stay in touch. This is far better than asking for repeat details and your customers will appreciate it. Blockchain will only make this easier in the future.</p><h2 id="e937">The clearest benefits</h2><ul><li>No queues to worry about</li><li>No dirty menus needed</li><li>Service improved for staff</li><li>Reordering should be easier</li><li>Br

Options

anding chances for the chain</li><li>Menu changes and no printing costs.</li></ul><h2 id="a386">Going all Futuristic</h2><p id="7242">One day we’ll walk into a bar and scan over a menu likely in <a href="https://en.wikipedia.org/wiki/Augmented_reality">AR</a>, then our <a href="https://en.wikipedia.org/wiki/Artificial_intelligence">AI</a> embedded on-body chipset will figure out what we looked at and desired the most and if within budget and our current health constraints place us to order while we continue discussing something else. All while our food and drinks get delivered in near real time as the process becomes frictionless and faster. The future will be all about speed, society and health. We will likely find time our biggest and only asset that we can trade for such treats.</p><h2 id="3905">What did you learn?</h2><p id="3b14">Businesses learning from this could easily follow up with their customers and the users of their apps as well as the staff and making changes as and when technology gets developed. Don’t let these platforms stagnant they are the future and we will see many iterations of the ordering process to remove friction. Learn how you can improve your app’s visibility, <a href="http://twitter.com/pcrepairsdublin"><b>just follow me</b></a>.</p></article></body>

I saw a glimpse of the future and it was good food and better service

Ordering food in a busy pub on a Friday night is probably one of the worst experiences until now, and it can only get better.

I’m not promoting a particular pub/restaurant or chain, yet some are doing good work in fixing problems they know exist but haven’t had the tools to fix until now. Wetherspoons app is certainly not the best app but it helped order the above meal and it arrived quickly with good service and no hassle.

My story

The evening went as follows: we were hungry, luckily found a table, while my friends browsed the menu I glimpsed at the text promoting an app for ordering so I connected to WiFi and grabbed the app. It was not the easiest experience but I persisted and got an account, created a order for us all and paid via Paypal. It took around 5 mins but the queue at the bar was easily this long and we had been chatting over what to get. 3–4 mins later our drinks turned up then within 10 mins of ordering our food was on the table. Great service and the staff seemed happier about the process. I’m not the first to try this but it was my first experience with their app.

Make it frictionless

It’s not new but why do people not use it? It’s just down to friction and eventually they will figure this out. The friction will be less to none. The app makers need to understand the friction points and lower them, WiFi is tough, provide a device? Having devices at the bar or on the wall works look at McDonald’s for this. Apps can be improved are you asking for logins, emails and touch points early on? Let them order, take the money and figure this stuff out. If you have the card details it’s likely a service will have the details and can provide all the data you require for very little to stay in touch. This is far better than asking for repeat details and your customers will appreciate it. Blockchain will only make this easier in the future.

The clearest benefits

  • No queues to worry about
  • No dirty menus needed
  • Service improved for staff
  • Reordering should be easier
  • Branding chances for the chain
  • Menu changes and no printing costs.

Going all Futuristic

One day we’ll walk into a bar and scan over a menu likely in AR, then our AI embedded on-body chipset will figure out what we looked at and desired the most and if within budget and our current health constraints place us to order while we continue discussing something else. All while our food and drinks get delivered in near real time as the process becomes frictionless and faster. The future will be all about speed, society and health. We will likely find time our biggest and only asset that we can trade for such treats.

What did you learn?

Businesses learning from this could easily follow up with their customers and the users of their apps as well as the staff and making changes as and when technology gets developed. Don’t let these platforms stagnant they are the future and we will see many iterations of the ordering process to remove friction. Learn how you can improve your app’s visibility, just follow me.

Food
Mobile Apps
Food Ordering App
The Future
Technology And Design
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