avatarJenn Leach

Summary

The author makes money by offering product shoutouts on TikTok through Fiverr, detailing their process and earnings.

Abstract

The author of the article has found a lucrative side hustle by providing product shoutouts on TikTok. They began this venture after witnessing the success of similar strategies on Instagram and now leverage their social media presence to promote products for brands willing to pay for exposure. The author has created gigs on Fiverr specifically for this purpose and has earned approximately $700 in the past 2-3 months, with most of their income on the platform coming from these shoutouts. The process involves a brief interaction with the buyer, followed by the creation and posting of a video within 24 hours. The author emphasizes the enjoyment they find in discovering new brands and the flexibility of not needing a large following to make an impact on social media platforms.

Opinions

  • The author is transparent about their motivation for product shoutouts, primarily driven by financial gain.
  • They express a genuine interest in discovering and sharing new and interesting products with their audience.
  • The author values the opportunity to collaborate with smaller companies and introduce their products as "hidden gems" to their online followers.
  • They believe that a significant social footprint can be achieved without a large following, as evidenced by their own experience and observations on platforms like Pinterest.
  • The author encourages readers to consider making money through shoutouts and supports other writers by inviting readers to become Medium members or subscribe to related newsletters.

I make money shouting out products on TikTok

How I started and how much I make

Photo by Hayley Lyla on Unsplash

Product shoutouts have been happening on social media for a while. I first started noticing them on Instagram when I was running my ecommerce business.

I began seeing companies shoutout their friends IG profiles.

It was a 400K IG account shouting out another 400K (or similar following size) IG account. They were just trading shoutouts over and over, which helped them grow their accounts super fast.

Then, they started doing it with products.

Their shoutouts were super successful because this whole shoutout on IG phenomenon was brand new back then. I didn’t get a chance to participate in it as I was exiting e-commerce at the time but I still got to witness a lot of the collaborations that looked to be wildly successful for brands.

Anyway, today I make money shouting out products on Tik Tok.

And I do it on Fiverr.

This is how I started…

Why product shoutouts on Tik Tok?

I do it for the money.

I want to be honest.

It’s cool to find new, interesting products to share with my fans on social media.

If I stumble upon something, I’ll definitely want to share it on my own but, brands want their products seen too and they’re willing to pay for that exposure.

I’ve had some success booking brand deals with big companies to share their products and services with my audience.

I was eager to begin working with smaller companies and discover these hidden gems of products that I could share with my audience online.

So, I create two gigs on Fiverr to start booking product shoutouts.

Fiverr
Fiverr

What does the process involve?

Before I book a gig I almost always get a message from the buyer.

They want to know my Tik Tok handle and may have some questions about my audience.

After a short talk, they book the gig and I have 24 hours to fulfill and deliver the order.

The 24 hour turnaround time is a time I choose to set for the gig. If you do the same, you can make a different turnaround time.

On my Tik Tok account, I try not to have 2 shout outs in a row.

It takes me up to 15 minutes to create the video (sometimes longer) and I post on my Tik Tok account.

That’s it!

Most of the time I create the video for the gig but once or twice I’ve had the buyer provide me a video they want me to use for the shoutout.

I’m fine either way.

How much do I make from selling shoutouts?

I’ve earned about $700 over the past 2–3 months since I started selling them on Fiverr.

This is how much I’ve earned in total from Fiverr

Fiverr

About 95% of my booked services are shoutouts with the remaining going to Pinterest-related work.

I first started with Fiverr about 5 years ago. I booked a few hundred dollars worth of work then took a break.

Then a few months ago I picked it back up.

It’s a nice form of extra side hustle money and I really enjoy discovering new brands to collaborate with.

What’s great about a lot of social platforms is that you don’t necessarily need a large following to have a significant presence and social footprint on the site or app.

For example on Pinterest, I see some creators with 200–500 followers and receiving 7 to 10 million monthly visitors.

Have you thought about making money with shoutouts?

I hope you enjoyed reading this. If you’d like to support me as a writer, consider signing up to become a Medium member. It’s just $5 a month and you get unlimited access to Medium.

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Fiverr
Make Money Online
Influencers
Influencer Marketing
Entrepreneurship
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