How to Pronounce Elon Musk’s Son’s Name

Confessions of a Hack Blogger

How to Pronounce Elon Musk’s Son’s Name? I didn’t invent that. The headline is a Top Google Trending Topic.

When I was paying my dues in a rock band I would say on the Microphone to an empty venue, “Check, check who has the check?”

It was a classic acknowledgment for nobody artists to suck it up and not let a room of empty chairs get your spirit down.

I feel like that on Medium sometimes.

Do I continue writing deep content that requires an IQ? Focus, and some investment on the reader, or do I go for flash pods?

The trending topics in Medium are a mirror of Google Trends. You might conclude that whatever you’re writing isn’t tracking no matter what you write unless you resort to “trend-jacking.”

Please check out Medium writer David Clear’s article on the topic.

When do you consider there are an estimated 725,000 Medium members. They upload content regularly. So, what are the chances you’ll ever be discovered?

Since I’ve become an Illumination Editor. The experience got me a ringside seat on witnessing the sheer amount of submissions for this one Pub. On average I see 100 submissions per day, 7 days per week.

It’s sobering to recognize the odds.

Being ignored is depressing.

To trend-jack or not to trend-jack.

I earned a living most of my adult life coaching musicians on how to deal with rejection.

I managed major label artists for 18 years. Dealing with their insecurity. Overcoming the fear of when the music doesn’t sell. How to live a life of uncertainty was a never-ending challenge.

In spite of my writing being curated many times it has had no commercial success. I don’t let it get to me. But, I have dealt with rejection on a professional level. I have a toolbox. Not everyone does.

Overcoming self-doubt is a source of insomnia and chemical abuse. Even the most successful succumb to masking the pain.

Advice

Remove all expectations for your art and you’ll live longer. Being a rock star isn’t everything it’s cracked up to be.

My client was forced to accept commerciality or face being dropped by the record label. The same thing happened to Prince. And similarly, it happens to bloggers too.

Write commercially or face an empty chair?

Thus the headline “How to Pronounce Elon Musk’s Son’s Name.” Will it attract readers?

I could care less about Elon Musk. But, I understand he has fans and I was in that business.

How to pronounce Musk’s son’s name, X Æ A-Xii? Repeat after me while holding your tongue, “X-Ash-A-Twelve.”

Elon Musk’s second child’s name is “Exa Dark Sideræl Musk” or “Y” for short. The meaning looks like a publicist’s wet dream.

Celebrities can name their offspring anything they want. They don’t have a normal life. They don’t have to go on a job interview and explain their name has something to do with dark matter. Middle Earth, and things that are counted in one quintillion floating points operations in a second.

How they get those names on a Driver’s License I haven’t clue.

“Officer, I wasn’t speeding. I was traveling at one quintillion floating points operations per second.”

As you can sense, I find the paparazzi silly and precocious. Let’s face it. The limelight sells and it’s here to stay.

Blazing a new original path has never been easy. Leveraging Elon Musk’s name is.

It doesn’t help trying to bare the torch when one Medium writer earned $19,000 writing about Musk. Honestly, I find it a bit nauseating.

Poet Robert Bly described writing poetry. “Dropping seeds along the road and maybe someone might pick it up.”

Are you going to plant seeds or go for the trend-jacking jugular vein?

Happy Stats.

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