How to Make Money with OpenAI’s Sora

Currently, the cost of using the Sora video generation tool is unknown, as it has yet to be officially made available to users.
However, a ChatGPT Plus account can generate up to 50 images per day.
Calculated at 25 frames per second, this amounts to a video duration of two seconds.
The cost of a Plus account is $20 per month, which can be considered OpenAI’s protective pricing.
Therefore, if Sora allows users to generate 10 minutes of video per day, that would be 600 seconds, implying that the monthly subscription would be $6000.
This is a price point that is almost certainly not commercially viable.
For comparison, the video generation tool Pika is priced at $10/month, $35/month, and $70/month.
Sora would need to be priced under $200 per month, otherwise, this technology is unlikely to be accessible to the wider market.
If, in the future, Sora can support the generation of 10-minute videos daily at a subscription price of $200 per month, the short video content ecosystem will undergo a dramatic change.
The standard duration for a TikTok short video is currently 15 seconds, and a maximum generation of 10 minutes per day means that 40 short videos could be produced.
Even if only a quarter is usable, that still allows for creating 10 short videos.
For individual short video accounts, this would be sufficient, and by that time, the following five types of short videos are likely to present significant profit opportunities.
The first category is fitness short videos
Previously, only fitness enthusiasts were capable of producing such videos, but with AI-generated videos, even someone with a skinny physique can become a fitness expert.
There are two approaches:
1. Record your workout movements, then submit your original video to the AI to generate a new video where an AI-created muscular figure completes your actions.
2. Use existing fitness videos and let the AI generate a new one.
The second category is grand narrative military videos
Such videos in the past could only be produced with high-quality special effects, which were unattainable for the average person.
However, AI-generated videos can effectively overcome this barrier, providing a significant boon for military-themed bloggers.
Scenes of future warfare and regional military conflicts can be easily created, and with the right suspenseful music and copywriting, these short videos can achieve high viewership.
The third category is cartoon story short videos
Storytelling videos for children, especially in 2D animation, are easy to generate.
These child-friendly storytelling videos will be a showcase for AI video generation, and AI dubbing has already matured significantly, lowering the barrier to content creation.
The fourth category is motivational short videos
Motivational videos are popular on YouTube, with many following a formula: an inspiring speech or a quote from a famous person, accompanied by static images or a compilation of edited clips.
Using AI to create this type of content is ideal. For example:
A person running outdoors in the rain with a determined look in their eyes.
Such a simple prompt can generate a segment of high-quality video material.
Content creators can also use the “Image-to-Video” feature to animate static images into dynamic scenes. For instance, the image mentioned above could be transformed into a video scene depicting:
Climbing a mountain against a sunset, nothing can defeat a resolute will, culminating in a successful summit.
The fifth category is science fiction short videos

The barrier to entry for such short films or videos is quite high, typically out of reach for the average person. In the era of AI-generated videos, one can produce them single-handedly.
If you have a great idea and turn it into a short script, shooting episodes of 5 minutes each and serializing them into dozens of episodes to be released on YouTube, this could be a highly profitable niche.
Conclusion
There’s much to explore with AI-generated video content, especially once the cost is reduced to a subscription level of $100-$200 a month.
The ecosystem for video content and film production is poised to undergo major changes, presenting opportunities for many ordinary people.
Particularly for those who are creatively active but reluctant to learn technical skills, this era offers a chance to realize more of their value.
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I am Meng Li, an independent open-source software developer, and author of the SolidUI AI painting project, very interested in new technologies, and focused on AI and the data field.
