How Networking Can Save Even A “Drowning” Creator
It’s not too late to start
It’s not too late to take charge and control the outcome.
Have you ever found yourself posting into the void?
I know have.
I’ve researched how tons of creators grow. They “swim up” without effort.
And I’ve noticed there’s more to a successful article than meets the eye.
But it takes a lot more effort.
That’s why I’m going to spare you all the hours I’ve spent researching.
And give you the EXACT strategy to rescue any drowning creator.
Networking is human
Social media is a game played by people.
Not robots.
You need to understand that in order to succeed and “win” this game,
(I.e. have a big audience and make an income as a writer)
the human element of this shouldn’t be ignored.
People
- network
- talk with each other
- communicate ideas and sometimes argue
Because it’s in their nature.
So next time you are writing something, remember you are writing to people, not an algorithm.
People follow people. They each have separate personalities and networking plays a big part in winning the game of online writing.
Why is it important
Funny enough,
Your objective as a writer is not only to make your writing seen.
But to make it seen by the right people.
How do you do that?
Well for starters let’s imagine something, 2 scenarios.
Scenario 1: You post a new piece of writing. Your organic reach is low. The algorithm doesn’t push your post, so no people see it. The post gets no engagement. Therefore, it flops.
Scenario 2: You post a new piece of writing. Your organic reach is low. The algorithm doesn’t push your post, so no people see it. BUT you have 3 to 5 friends you’ve talked to in the past…They see your post. They like you and talk to you personally (more on that later). They like your post, clap for it, and comment something positive.
In the second scenario, the post doesn’t flop, the story has now found a new boost. And the platforms show it to more people.
The post has just been saved.
Wouldn’t you rather be in the second scenario? Because I know I would.
It just makes sense that if your writing is good, people NEED to see it.
A post about about to drown can be saved by just a few more hands, other than yours.
How I network
I’ve moved a lot of my writing over to X (eduard_nicoara, if you’re interested).
Since X is a platform all about talking to people, where you can DM people, unlike Medium, the opportunities to implement this strategy are even more fruitful.
I’ll be explaining the strategies for each post but as a starter:
- Pick an account you resonate with.
You can find it either by:
- Tags
- People who comment on a certain type of post in your niche (from a big creator)
- Just by scrolling through your own followers
- Comment on their most recent posts. Be genuine.
- Continue doing it until you find someone you truly connect it.
The most likely signal you’ll receive is a reply saying something short like “thanks for the comment” — meaningless or they’ll go on to expand on your point.
Networking is just being social. Be an internet extrovert and offer your opinion even if it wasn’t asked for. But always make sure to be honest, and genuine and offer TONS of value.
How to network on Medium
On medium, I see a more narrow path to networking.
- Look at tags/ People who follow a certain creator in your niche, A creator you admire/ People who commented under a niche post.
- Clap and respond to the comments you resonate with.
- Go to that creator's profile and like and comment on their pinned or most recent posts.
- If things go well you’ll gain a new friend.
How to network on X
Things here are a little more broad.
It’s a similar process up to one point.
- You look in your feed/comments sections, and ask yourself: “Do I like this post, it is valuable, is this person funny or do we share a common belief?”
- If any of those questions have an affirmative response, you reply and like.
- You go to their profile and comment and like their three most recent post.
- Next, you can DM them.
The BIG difference on X is that if you open with a message like:
“Hey [their name], how are you”
They will be INSTANTLY turned off and not reply because they except you to sell something to them.
Instead, you should share something about the EXACT thing that made them attractive to you:
- their beliefs
- value offered
- experience they had
- how funny they were in their writing.
From there, I don’t think I need to explain how to talk to somebody, right?
You like somebody based on their post -> engage with them -> continue doing so until you form a bond.
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Thanks for reading!
If you liked this article then to learn more about writing and becoming memorable as a writer you can:
- Follow Eduard Nicoara
or
- Share your thoughts down in the comments
