How Much Do You Spend On Apps?
The amount I spend shocked me! It will shock you too!

Whether you like them or not, subscriptions are a part of life and they’ve been around for years.
There are subscriptions for pretty much anything. Starting with the daily newspaper, magazines, video on demand services, apps, food, wine, even mens shaving kits. Not to mention this very site too.
I’ve recently done an audit of all the subscriptions I have for apps and entertainment services.
I haven’t included the tv licence (a fee that we pay in the UK). That’s a mandatory fee which is pretty much impossible not to have.
Everything else is choice.
I’m not going to list all of them, but I will say that in the majority of cases I pay annually. I prefer to do that where I’m confident I’ll still be using the service.
Entertainment
Let’s take a look at entertainment, to start with.
There are so many streaming services, but the one’s we subscribe to are:
- Disney+
- Netflix
- Apple One (this includes Apple Music, Apple TV+, Arcade and 200GB of iCloud storage)
- Sky (including television and broadband)
- Amazon Prime (Video, shopping, photo storage etc)
The total spend on entertainment, annually is £1670!
I included Amazon, since we use the Prime Video service almost daily.
Apps & Services
It’s interesting how people don’t complain about paying for video on demand services annually (or maybe they do, and I just don’t hear that), but when it comes to apps and services there’s a big ‘NO’ from some quarters.
People who actually stop using a service because they don’t want to pay annually.
Why not?
Apps need to be maintained, updated and, in some cases, re-worked and re-released. This doesn’t come cheap.
Developers still need to eat.
Paying a one-off fee is all well and good, but next year, when there’s a new shiny release, with new functionality, you shouldn’t expect to get the upgrade.
In recent times, more and more apps are moving to the subscription model. Pay an annual fee and benefit from updates, fixes and new releases.
For all the apps and services that I use, it costs £660 per year.
All, bar one, are paid for annually.
So all-in-all, the total cost is £2330.
Wow!
Just seeing that written down is quite scary.
Each app is priced differently. It can seem that the cost of the app is completely arbitrary.
This then needs to be balanced with the value you place on these apps.
Will they make your life inherently better?
- Drafts, the app for making notes, and has a number of built-in actions and functionality, is £17.50 per year.
- Fantastical 3, the calendar app I use, and love, is £39 per year.
- Then there’s Microsoft 365, which I can’t get away from (£80) and I use Canva quite heavily, and it’s shared with my son (£95).
- The cheapest app, and I’d get rid of it, if it wasn’t for the fact it’s so cheap and so good, is CARROT, the weather app. Just £3 per year.
Cost vs Benefits
As I mentioned above, it’s all about the value you perceive to get from the apps and services.
In most cases, I’ve looked at alternatives, but they don’t work for me. I’ve become used to the apps I have. Paying annually means I forget, for a year, and look again when the renewal comes around.
I have been quite ruthless in the past, but the ones I’ve called out above are the keepers.
Yes, I could revert to using the Apple Calendar for free, but the experience isn’t as good.
I could remove Drafts, but it’s not extortionate and I like it.
I could remove Canva, but it offers value to me and my son.
I could remove Netflix (£260 per year) but I think that will cause mutiny within the family!
It’s all about the value.
What subscriptions do you pay for that you can’t do without?
Let me know in the comments?
Thank you for reading
👉🏻 Click here if you’d like to receive my articles directly into your inbox
👉🏻 Sign up with this link for access to everything on Medium, and you’ll support me directly with a portion of your fee, it won’t cost you a penny more.
👉🏻 If you’d prefer, please buy me a coffee to show your appreciation. 20% of payments received will be donated to Cancer Research UK.






