avatarSusie Kearley

Summary

Susie Kearley outlines her process for generating story ideas using online resources such as Twitter, Science Daily, and social media interactions, emphasizing the importance of staying informed and engaged with current events and personal experiences.

Abstract

The article by Susie Kearley discusses the challenges of finding inspiration for new stories and how she leverages online resources to overcome this. Kearley describes her morning routine of checking Twitter and Science Daily for potential feature ideas, citing an example where a study on sugar's impact on intelligence led to a discussion piece. She also highlights the value of Twitter for contentious topics and the potential for story ideas in seemingly mundane subjects like utility furniture. Kearley encourages writers to be observant and interactive on social media, suggesting that story ideas can be found in everyday online interactions and news updates. The article concludes with Kearley sharing her success in pitching a story idea based on an online museum photo and emphasizes the abundance of inspiration available online.

Opinions

  • Kearley finds online resources, social groups, and personal experiences to be a "brilliant resource" for story inspiration.
  • She believes that staying up to date with alerts from platforms like Twitter and Science Daily provides valuable hooks for feature ideas.
  • Kearley views the internet as a source of endless contentious discussion topics that can be transformed into articles.
  • She expresses that even seemingly boring topics, such as utility furniture, can become interesting story ideas when approached creatively.
  • Kearley suggests that social media is not only a place for casual interaction but also a rich environment for finding interview subjects and story ideas.
  • She is optimistic about the potential for writers to find inspiration in the world around them, as evidenced by her own success in selling a story idea that originated from an online interaction.

Find Inspiration for New Story Ideas Online

Are you making the most of online resources?

© Susie Kearley

Do you find it hard to come up with new story ideas? If so, you’re not alone. When I’m feeling uninspired, I turn to online resources, social groups, and personal experiences. The internet is a brilliant resource and I have a process to keep me up to date and inspired…

Every morning I sit down to check my Twitter and Science Daily alerts, all of which provide hooks and inspiration for feature ideas.

One day the strongest idea on Science Daily was ‘Does Sugar Make You Stupid?’ It came through a news link outlining a study which shows that a high sugar diet reduces memory and intelligence amongst mice. And by implication, in humans.

I thought this could form the basis of a discussion piece on sugar in a health publication, so I pitched some ideas. Sadly, there weren’t a lot of takers (perhaps my editors had been eating too much sugar), although I spotted the mainstream press all picked it up.

However, the downsides of sugar have been much included in my numerous articles about immunity, so it’s worth keeping in the loop when new studies are published.

Twitter is an endless source of contentious discussion topics, which you could turn into articles. When I saw someone complain on Twitter about how she was “Tired Of Being Lectured To By Kids And Millionaires,” it got a massive response. So I wrote about it, including plenty of my own opinions and perspectives…

A few weeks ago, I was looking for anniversary listings for 2023 and discovered a story about utility furniture. It sounds boring, I know, but it’s actually quite interesting. It’s the only domestic furniture that was allowed in the UK during the Second World War, between 1943 and 1952.

Anyway, today I found someone with a photo of a utility chair in their museum, and they told me a little story about it, which I think means, I’ve sold a story idea to a magazine. I’ve been chasing this for weeks! Woohoo!

Social media, science websites, and even anniversary listings can all provide loads of inspiration for story ideas. A good number of the people I’ve interviewed for magazine articles are people I met on social media.

Have a think about that when you’re chatting online or reading about new developments. There are story ideas everywhere!

© Susie Kearley 2022. All Rights Reserved.

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