Earning Money On Pinterest? With The Creator Fund, You Can
This might be your opportunity
Did you know you could make money by pinning on Pinterest?
This year, Pinterest released a blog post in which they announced the launch of the Pinterest Creator Rewards.
It’s now possible for selected creators to earn money with their Pinterest content. This is the opportunity to make money with the things you like doing.
Currently, the Creator Rewards Program is not available for people that live outside the United States — but they’ve said that it’s likely they’ll open up to the rest of the world soon after they finished testing.
You can sign up for their creator newsletter here and stay updated.
In the meantime, it’s very important to keep your content updated and gain traction on your pins, idea pins, and boards. Use these tips and tricks to gain a following and exposure on Pinterest.
Using Pinterest as a Search Engine Instead of Social Media
Pinterest is often described as one of the many social media platforms, but it’s anything but your typical social media website.
It’s a search engine. Like Google.
SEO is one of Google’s key factors to reach an audience, you need to use this on Pinterest as well.
Pinterest has a very high Domain Authority on the Google Search Engine (DA) and that’s why it’s so easy to end up high in Google results with your pins — especially in Google images.
Use that knowledge and add proper titles and descriptions to fill up those meta titles, descriptions, and tags.
Follow the Trends and Hop on Them To Stay Relevant
Like any other marketing strategy, you need to stay relevant.
On Pinterest, you can stay relevant by following the trends. Use this tool to check out what’s popular now on Pinterest.
It’s possible to check out any kind of topic to see what people like to see and pin on onto their boards. Travel, for example, one very popular thing right now is camping hacks — so let’s try that for a while.
Another thing that’s very popular right now is Idea Pins.
Idea Pins look like Instagram stories and you can add images and videos into a sort of slideshow — Pinterest users tend to like that.
The most views on Pinterest that I have come from Idea Pins.
Remember that it’s only possible to create Idea Pins using the Pinterest Business account.
You can apply for a free upgrade.
Gaining Followers on Pinterest to Maintain Your Following
Once you’re posting content on Pinterest you will notice how difficult it is to gather new followers, unlike Instagram or Twitter, Pinterest users are very picky and don’t follow everybody they bump into.
You need to pick a niche to actively interest your potential followers.
When you’re posting and pinning about travel, keep doing that, and don’t throw a random cooking pin into your boards — your followers won’t like that.
To gather new followers, remind them to follow you.
It’s very important to remind your viewers that they should follow you for a certain type of content.
Let’s stay in the travel niche. You could ask your viewers:
“If you want see more travel content, follow me!”
This is possible by adding a new Idea Pin slide or in your descriptions.
Repurpose Your Content
If you’re creating content for a while, it’s very possible that you have a library of content ready to repurpose and distribute on multiple platforms — do that.
Not every post is ready for Pinterest though. If you’re posting a stock photo with a title and a short description, that won’t gain you much traction. You have to stand out.
You could transform your posts by editing your cover image. Add some text and images to draw attention. Now, use the Pinterest Extention for Google Chrome to easily add them to your boards.
Wrapping Things Up: Be Consistent
Even if you’re the best creator out there, if you’re not consistent, nobody’s going to care — they want someone they can trust.
If you want to get serious into the Pinterest game: stay consistent and post multiple times per day — every single day.
Take your time to become familiar with Pinterest and let me know what you think.