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Summary

Jeff Herring outlines a three-step process for driving traffic to one's website through consistent article marketing on platforms like Medium.

Abstract

Jeff Herring's article emphasizes the effectiveness of article marketing as a strategy to increase website traffic. He suggests writing quality articles regularly, publishing them on Medium, and consistently repeating the process. Herring advocates for the creation of at least one article per day, leveraging Medium's audience and Partner Program for immediate and sustained traffic. This method is presented as a straightforward approach to generating a continuous flow of visitors to one's site, with the content working around the clock as evergreen material.

Opinions

  • Herring believes that article marketing is a simple yet powerful way to drive traffic, dismissing the notion that it has to be complicated.
  • He is confident that dedicating 20-30 minutes a day to write an article is manageable and beneficial for content marketers.
  • Publishing on Medium is recommended for its dual benefits: exposure to Medium's traffic and earning potential through the Medium Partner Program.
  • Herring suggests that the traffic generated from this process will become abundant and self-sustaining over time.
  • The article promotes the idea that consistent content creation leads to three types of traffic: immediate, regular, and long-term, with evergreen content ensuring ongoing traffic without additional effort or cost.
  • Herring offers an "Article Idea Vault" as a resource to help marketers get started with their content creation strategy.

Practical Article Marketing Tips

Discover the Power of Traffic Driving Articles

Got 20–30 minutes a day?

Photo by Kaylah Matthews on Unsplash

Thanks for dropping by. I’m glad you’re here!

I’ve got a few questions for you about getting the traffic you want and deserve with Content Marketing.

Do you need more traffic to your website?

Do you really want it bad?

Are you willing to invest 20-30 minutes or less a day?

Can you come up with 300 or more intelligent words about your niche on a regular basis?

If the answers to the above questions are yes, then I’d like to show you how to create endless waves of traffic with your articles.

Just 3 steps

Sometimes I hear that I make things sound so easy and it really can’t be that easy to do. Yes, it is and yes it can. Really, I could make it more complicated and hard for you, but why?

Step 1: Craft a great quality article on a regular basis

I recommend an article a day because “an article a day keeps recession away.” It’s very doable. If you are not ready to do an article a day, just make sure you get on some kind of regular writing schedule to reap the full traffic benefits of Content Marketing.

Step 2: Publish your article on Medium.com

When you submit your articles to Medium you get two immediate traffic benefits:

1) You get in front of all the traffic coming into the Medium

2) Join the Medium Partner Program and get paid for the amount of time your reader spends on your article.

Step 3: Rinse and repeat

Do this over and over again on a consistent basis and you will love the traffic that you could not stop if you wanted to, and you won’t want to.

This process gets you three kinds of traffic :

Immediate traffic comes when one of your articles is published, especially on publications like Illumination.

Regular traffic comes as you continue to add articles and each article continues to work for you. It’s a growing compound effect.

Long-term traffic comes because each article is evergreen, working for you 24 hours a day all over the world, never asking for a raise or calling in sick.

Ready to get started on driving traffic with your articles? Get your instant access to my Article Idea Vault.

Photo by Brad Neathery on Unsplash

About Jeff Herring

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Articles
Traffic
Traffic Optimization
Writing
Content Marketing
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