avatarAndrew Brewerton

Summary

A doughnut company in the U.S. is offering a free Original Glazed® doughnut to vaccinated customers through the end of 2021.

Abstract

In an effort to spread positivity amidst the Covid-19 pandemic, a renowned doughnut chain in the United States has announced a special offer for those who have received their COVID-19 vaccination. Customers presenting a valid vaccination card can enjoy a complimentary Original Glazed® doughnut every day for the rest of the year. This gesture not only celebrates the ongoing vaccination efforts but also serves as a smart marketing strategy, resonating with doughnut enthusiasts and potentially encouraging vaccination uptake. While the offer currently applies only to U.S. locations, there is hope that it might be extended to the company's other 33 countries of operation, adding to the global enthusiasm for both the vaccine and doughnuts.

Opinions

  • The author expresses personal excitement about the doughnut offer, highlighting their fondness for doughnuts.
  • There is an element of envy from the author, who is based outside the U.S., wishing for the same promotion in other countries.
  • The author acknowledges the promotion as a clever marketing tactic that has a positive impact on millions of people.
  • The author appreciates the company's goodwill gesture, describing it as having a "soft center" and being a "nice touch."
  • The author hopes that the promotion will be extended beyond the U.S. to reward vaccinated individuals globally.

Covid 19 News To Lighten The Soul

However, it might also add a little to your waist!

Photo by S O C I A L . C U T on Unsplash

I would hate to be a vehicle of fake news, but I’ve checked the company website. The great news is just too good not to be shared, especially if you’re a big fan of doughnuts. Which I am!

The positive news for all you doughnut lovers living in the U.S. who have had your COVID jab is now on through 2021; every day is looking a bit more like your Birthday.

All I can say is there’s a bit of super envy going on from this side of the pond!

A particular purveyor of doughnuts has announced they will be giving guests who have a valid COVID-19 vaccination card at any of the shops in the U.S. A free iconic Original Glazed® doughnut — anytime, any day, even every day — through the remainder of 2021.

I just hope this goodwill gesture will stretch out a little bit further to the other 33 countries where they operate. As a keen fan of doughnuts and someone who has been fortunate enough to have received their jab, this would be super fab news!

Anyway, whatever the outcome they still deserve a big well done. It’s a smart marketing move that has the ability to touch millions of people. At the same time, as goodwill gestures go it's got a soft center and is a nice touch.

Marketing
Business
Creativity
Food
Doughnuts
Recommended from ReadMedium