Corporate Culture And Employee Engagement For A Futuristic Workplace

To be successful, understand your people, be humane and have good values, and clear communication

Corporate culture is derived by framing the values, vision, and mission statements of a company keep in mind the goals of the workplace. It clearly visualizes the needs of the organization with that of the people working within it. The concept consists of the conduct of operational goals in a congenial environment.

Employee engagement is to keep the employee busy in the company fulfilling the goals of the company and keeping the employee satisfied and happy while working. A futuristic organization must consider employee engagement as a very important parameter for the success of the organization. Employee engagement drives the performance of an organization.

Employee engagement has been explained in a lucid manner by Dr. Michael Heng in his excellent article on Exactly What is Employee Engagement?. It struck me that his work should be highlighted in my story.

The interaction of corporate culture and employee engagement will create participation and collaboration amongst the employees and will provide value to the workplace.

Let us see how Corporate Culture and Employee Engagement create value and make the organization successful.

*1. Corporate Culture

According to Brian Chesky, Co-Founder, CEO, Airbnb “Culture is simply a shared way of doing something with a passion.”

To create that passion we have to lay down a groundwork that is clear to everybody and they can all follow it as a guide for their daily work.

This brings us to the point that we should know the components of corporate culture where we should take a peek before we begin to work and take action.

What are the three main components of Corporate Culture?

#1.Vision A company must have a clear understanding of what is its objective and purpose. If it is stated in a comprehensive yet direct manner it makes it easy for the customers, suppliers, dealers, and employees of the company as to what will be the outcome of their work.

Take away: The Outcome of action is very important for futuristic organizations.

#2. Values The values that a company believes in determines the guidelines of the morals attached to it. How does an employee behave and what is expected of him in the organizations? It should also underline how to serve and treat visitors, customers, clients, and colleagues in the organizations.

Take away: Values in other words are the guiding principles of an organization

#3.People The corporate culture consists of the people working in the organization. Employees have to share the holistic views of the company and adhere to its norms and work ethics. In fact, the principles have to be framed in the manner that the employees find them achievable and easy to follow.

Futuristic organizations have to be humane towards their employees and think of their needs to get good service from them and to work according to the parameters of the guiding policies.

Take away: The employees have to adhere to the code of conduct of the organization according to its vision statement.

Let us take a look at employee engagement

*2. Employee Engagement Employee engagement is when people in the organization feel committed because they are connected to the work. They are motivated and stay in the company for a number of years. They find comfort at their workplace to perform passionately.

According to Kevin Kruze “ Employee engagement is the emotional commitment an employee has to the organization and its goals.”

What are the three main components of Employee Engagement?

#1. Motivation The most important component of employee engagement is that he should have the drive and passion to continue the work. This is discernable when the employee is aligned to its values, principles, vision, and mission statements.

This is noticeable when the employer continuously gives a lot of appreciation for the good work done. Maslow’s theory would say that once the pecuniary benefits are there the employee requires an appreciation for his work.

Take away: Do not hesitate to appreciate the work of the employee then he is motivated and works with passion.

#2. Clear lines of communication The organization must have clear lines of communication for all its employees. Who will direct whom? What are the channels through which things will be communicated? Who is the senior representative? What are the control systems?

when communication lines are confusing the employee has no motivation and no passion to work. He is always confused as to whom he has to report to. Does he have a single reporting system or various people to report to?

Take away: Futuristic organizations must be careful to have proper clear communication for their employees to motivate them and create a passion to work.

#3. Systematic procedures Employee engagement is possible when a system of procedures is developed and the work is carried on in that route. If the procedures are managed well, the employee will be busy with work all day, will be happy to participate and collaborate with others in the organization.

There will be no greed to undercut and try to outshine others by foul means. Each one gets the reward according to capability and employees will be happy.

Lack of good procedures creates confusion and unnecessary repetition of work and consequently grudges and unhappiness.

Take away: Futuristic organizations to be successful should create good systems and procedures that can be easily followed by the employees.

Conclusion Good corporate culture can be created by forming a vision for the company, knowing its objectives, having good values for themselves and its employees.

Employee engagement is concerned with the passion at work to collaborate and work together to reach the objectives by meeting the ethical standards.

Culture and engagement are created only by being humane , setting good procedures, having clear lines of communicationand and looking into the needs of the employees.

Achievable targets should be set and employees should be contented and satisfied at work A futuristic workplace must set good standards to be successful.

I would like to highlight Dr Michael Heng’s fine and detailed work on this subject. He also writes on many corporate issues.