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Abstract

erb, folks!</p><p id="5fd0" type="7">If, and only if, again, you want to make a difference and make a profit with your content.</p><p id="db01"><b>So I’m inviting you to do three things:</b></p><ol><li>Capture your idea</li><li>Create your content</li><li>Deploy your content</li></ol><blockquote id="adde"><p>Which means you’re invited to go use this stuff because content is a verb.</p></blockquote><p id="ed6d">Hey, thanks for being here.</p><p id="f8c6">Lots of places you could have been online, even lots of podcasts you could have listened to, and you chose to be with us.</p><p id="0a4e">And I want you to know, I appreciate it.</p><p id="f745">And as always, you’re invited to Go Use This Stuff and we’ll catch you next time.</p><p id="af77">Now here’s the podcast version for you to enjoy.</p><p id="e292"><b><i>Let’s listen:</i></b></p> <figure id="102f"> <div> <div> <img class="ratio" src="http://placehold.it/16x9"> <iframe class="" src="https://cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fopen.spotify.com%2Fembed-podcast%2Fepisode%2F5hmcRVLBsxUnGf53ZTq7T8&display_name=Spotify&url=https%3A%2F%2Fopen.spotify.com%2Fepisode%2F5hmcRVLBsxUnGf53ZTq7T8&image=https%3A%2F%2Fi.scdn.co%2Fimage%2F7389912b015da7bf17a10fc978fd0c8ba51f4b47&key=d04bfffea46d4aeda930ec88cc64b87c&type=text%2Fhtml&schema=spotify" allowfullscreen="" frameborder="0" height="232" width="600"> </div> </div> </figure></iframe></div></div></figure><p id="6776">Thanks for listening to the podcast. You’re invited to share your biggest take away from the podcast in the replies below.</p><p id="ffeb"><b><i>And now please allow me to introduce myself:</i></b></p><div id="214b" class="link-block"> <a href="https://readmedium.com/i-traded-my-couch-for-a-mouse-10845d479497"> <div>

Options

<div>
            <h2>“I Traded My Couch for a Mouse”</h2>
            <div><h3>How a Counseling Psychologist Became One of the Good Guys Online</h3></div>
            <div><p>medium.com</p></div>
          </div>
          <div>
            <div style="background-image: url(https://miro.readmedium.com/v2/resize:fit:320/1*6NEVS18q0RgtrXa6Q80RsQ.png)"></div>
          </div>
        </div>
      </a>
    </div><p id="2ec3"><b>And you can check out these other podcasts as well:</b></p><div id="759e" class="link-block">
      <a href="https://readmedium.com/consistent-content-creation-tom-antion-interviews-jeff-herring-e947c450a1d2">
        <div>
          <div>
            <h2>Consistent Content Creation: Tom Antion Interviews Jeff Herring</h2>
            <div><h3>Tom was my first online mentor and helped me create my profitable content creation templates…</h3></div>
            <div><p>medium.com</p></div>
          </div>
          <div>
            <div style="background-image: url(https://miro.readmedium.com/v2/resize:fit:320/0*vuSei5evA3wR4E_6)"></div>
          </div>
        </div>
      </a>
    </div><div id="e609" class="link-block">
      <a href="https://readmedium.com/how-to-make-your-content-larger-than-life-in-medium-9b3e77a086a5">
        <div>
          <div>
            <h2>How to Make Your Content Larger Than Life in Medium</h2>
            <div><h3>Brian Basilico interviews Jeff Herring on The Bacon Podcast</h3></div>
            <div><p>medium.com</p></div>
          </div>
          <div>
            <div style="background-image: url(https://miro.readmedium.com/v2/resize:fit:320/0*IiTDMSVbYIPglpiW)"></div>
          </div>
        </div>
      </a>
    </div><p id="dd59"><b><i>Thanks for listening!</i></b></p></article></body>

CONTENT | CONTENT MARKETING | PODCAST

Content is a VERB!

How to Turn Words into Profit

Welcome!

Here’s what I’ve got for you today:

A partial transcript of The Results Now Podcast called “Content is a Verb!”

Give it a read, and then a listen:

“Hello folks, this is Jeff.

And I’m here to tell you today that content is a verb.

That’s right.

Content is a verb.

Now this is going to upset some of the English majors out there. And I know some of you are running to your dictionary to prove me wrong. Well, let me offer my proof before you get too out of whack.

Content is a verb

In order to get the most out of your content, in order to make a difference with your content and a profit with your content, you’ve got to do three things.

You’ve got to capture your idea.
You’ve got to create your content, and
Then you’ve got to deploy your content.

So capture, create and deploy are all verbs.

So therefore content is a verb, folks!

If, and only if, again, you want to make a difference and make a profit with your content.

So I’m inviting you to do three things:

Capture your idea
Create your content
Deploy your content

Which means you’re invited to go use this stuff because content is a verb.

Hey, thanks for being here.

Lots of places you could have been online, even lots of podcasts you could have listened to, and you chose to be with us.

And I want you to know, I appreciate it.

And as always, you’re invited to Go Use This Stuff and we’ll catch you next time.

Now here’s the podcast version for you to enjoy.

Let’s listen:

Thanks for listening to the podcast. You’re invited to share your biggest take away from the podcast in the replies below.

And now please allow me to introduce myself:

“I Traded My Couch for a Mouse”

How a Counseling Psychologist Became One of the Good Guys Online

medium.com

And you can check out these other podcasts as well:

Consistent Content Creation: Tom Antion Interviews Jeff Herring

Tom was my first online mentor and helped me create my profitable content creation templates…

medium.com

How to Make Your Content Larger Than Life in Medium

Brian Basilico interviews Jeff Herring on The Bacon Podcast

medium.com

Thanks for listening!