Summary

This article provides a step-by-step guide on automating blog articles into newsletter content using no-code workflows and email marketing.

Abstract

The article begins by addressing the problem of content creators feeling overwhelmed with creating content for different channels and maintaining consistent content for their email lists. The solution presented is to fully automate blog articles into newsletter content using no-code workflows and email marketing. The guide requires several ingredients such as an RSS feed, Zapier, and MailerLite to automate and send the content. The author shares their own experience of building a better RSS feed to achieve the desired look for their newsletter content. The article then provides a walkthrough tutorial on repurposing blog articles to newsletter content using Zapier, Airtable, AI, RSS Feeds, and BannerBear. The tutorial covers finding the record in Airtable, creating a summarization of the blog article within the newsletter, building an RSS feed, and putting the blog article to newsletter campaign together. The article concludes by summarizing the step-by-step guide and highlighting the tools used to automatically turn blog articles into newsletter content.

Bullet points

The problem with building a newsletter for content creators
Draw It With Me Plan to Automate Newsletter Content Creation & Publishing
Walkthrough Tutorial on Repurposing Blog Articles to Newsletter Content
- Find the Record in Airtable
- Optional: Create a Newsletter Cover Image
- Create a Summarization of Your Blog Article within the Newsletter
- Build Our RSS Feed to Take Blog Articles to Newsletter Content
Putting Your Blog Article to Newsletter Campaign Together
In Summary — Blog Article to Newsletter Campaign

Automate Your Blog Articles into Newsletter Content — A Step-by-Step

Unlock Increased Content Impact and Income: Automate Your Blog Articles into Newsletter Content — A Step-by-Step Guide

Do you feel overwhelmed with creating content for different channels?

Do you want to be able to send your email list consistent content?

This article will walk you through a step-by-step guide to fully automating blog articles to newsletter content using no-code workflows and email marketing.

The Problem with Building a Newsletter

As a content creator, it can be difficult to create content for multiple channels.

It can be hard to keep up with the content that needs to be created and difficult to repurpose content across different platforms.

This guide will provide an easy way to repurpose content, reduce overwhelm and test content across multiple channels.

Draw It With Me Plan to Automate Newsletter Content Creation & Publishing

There are several ingredients that you will need to start this process.

You will need:

RSS feed-> I recommend RSS.app.
Zapier
MailerLite to help automate and send the content.

I initially thought the process would be simple — put the Medium content onto MailerLite.

However, the content did not look how I wanted it to look. I decided to build my own RSS feed to do a better job.

I then created an RSS feed and sent it to RSS.app, which then sent it to MailerLite, which would send the weekly newsletter content to my email list.

Walkthrough Tutorial on Repurposing Blog Articles to Newsletter Content

The first step is to get your RSS link through your blog channel.

If you write on Medium, the link will be :

medium.com/feed/yourusername

Once you have your RSS link, it’s time to create a no-code workflow. This will trigger when a new article is posted on your blog. You can also use a filter to choose only the content posted on a specific day.

Find the Record in Airtable

Snippet of what the search criteria may be — image by writer

You should store your blog article content in a central database like our Medium Article Database.

You’ll use the Medium URL pulled from the Medium’s RSS Feed as the “Search Criteria” to find the associated record with your content.

Optional: Create a Newsletter Cover Image

Within this workflow, we recommend and use BannerBear to create graphic design images that will automatically be embedded within our newsletter.

While this may be helpful, it’s not necessary.

Create a Summarization of Your Blog Article within the Newsletter

With the advancement of AI, we leverage AI to summarize our blog article content into a summary description.

The reason is that MailerLite doesn’t allow you to showcase your article within the RSS campaign fully, however, it does allow you to include “snippets.”

We want to leverage AI to create those snippets on our behalf.

Build Our RSS Feed to Take Blog Articles to Newsletter Content

We build an RSS Feed with Zapier first.

And then upload the feed into RSS.App.

It may seem counterintuitive to build an RSS feed twice—however, RSS.App has a better way of displaying the content we’re curating for our RSS feed to MailerLite than Zapier’s in-house RSS Creator.

For context, Zapier RSS Feed is our “transfer feed” to transfer data to RSS.App, which will then showcase our RSS Campaign in a better way via MailerLite.

Putting Your Blog Article to Newsletter Campaign Together

Preview of our Blog Article for the Newsletter Campaign

Once you’ve compiled your RSS Feed, you take the feed from the RSS.App campaign and plug it into your MailerLite RSS Campaign.

From there, you can showcase your image from BannerBear and your blog description created with AI.

In Summary — Blog Article to Newsletter Campaign

This article shows you a step-by-step guide to turning your blog articles into newsletter campaigns.

With the help of BannerBear, Airtable, AI, RSS Feeds, and Zapier we can automatically turn blog articles into newsletter content on demand.

If you’d like to grab the database template we use in the tutorial, go here.

Join our Content Creators Club here.

Affiliate links may be included in this article, and the author receives a commission at no extra cost to the purchaser. If you purchase through any of my affiliate links, fill out this proof of purchase form for an extra gift — my way of saying thank you for purchasing through my link.